Digital Media Associate
4 weeks ago
We are seeking a highly skilled Digital Media Associate to join our Client Services team in New York City.
As a Digital Media Associate, you will play a vital role in assisting with media planning and ad trafficking, as well as liaising with external media partners. You will support internal processes to maximize efficiency and significantly impact outcomes for advertising clients.
Key Responsibilities:
- Assist with media planning and ad trafficking, collaborating with external media partners and internal teams
- Act as a resource and support the Client Services team in sharing and codifying digital media best practices
- Consult with Client Services managers and strategists to build media plans and manage digital advertising campaigns
- Oversee trafficking requests, monitor pacing for live campaigns, and QA digital advertising campaigns
- Traffic ad campaigns including building campaigns on Facebook Ads Manager and LinkedIn Ads Manager
Requirements:
- 1-2 years of experience drafting media plans for digital advertising campaigns
- Trafficking experience with programmatic and social platforms, including Facebook Ads Manager, LinkedIn Ads Manager, Twitter Ads
- Experience with client account management or working with campaign stakeholders
- Track record of success in past project management roles
- Passion for process improvement and experience and familiarity with client-facing presentations and reports
- Vendor management experience
- Exposure to custom-list targeting and an understanding of the nuances of reaching individuals 1 to 1 through digital advertising
This is a hybrid role. Work from anywhere on Monday and Friday and in Applecart's New York City office Tuesday through Thursday.
Compensation:
Our compensation package consists of three components: (i) a base salary, (ii) annual cash bonus, and (iii) generous equity compensation.
The base salary range for this role is between $75,000.00-$95,000.00, based on the candidate's experience and skills relative to the requirements listed above. The salary range provided is exclusive of discretionary annual cash bonus and equity compensation. The salary range provided for this role is specific to candidates located in the New York City area.
About Applecart:
- Applecart's platform has been used by hundreds of industry-leading clients spanning Fortune 500 companies like Blackstone and Intuit, leading nonprofit organizations like the Environmental Defense Fund, and top-tier communications and public affairs firms like Teneo, Sard Verbinnen, and Weber Shandwick.
- Applecart is growing quickly — 2023 was the fourth year in a row that we doubled the previous year's bookings.
- Our senior leadership team includes two members of the Forbes 30 under 30 list for Marketing and Advertising, the former Head of Product at Moat, Oracle's online ad measurement platform, a former senior White House advisor, an early sales leader at Google and Twitter, two of the Democratic Party's most successful pollsters and strategists, and alums of top-tier organizations like Bain, Amazon and Simpson Thacher.
- Our investors include global sports, entertainment and marketing giant Endeavor, KKR Co-Founder Henry Kravis, entrepreneur Chris Burch, a founder of Palantir, senior engineering leaders at Twitter and Yelp, former Fortune 50 and advertising agency CEOs, and a number of well-known venture capitalists. Endeavor CEO Ari Emanuel and Owl Capital Managing Partner Jennifer Fonstad serve on our board.
- Our work has been featured on Morning Joe on MSNBC, BloombergTV and The Colbert Report, and in Axios, BusinessWeek, the Associated Press, Forbes, the Washington Post, and Politico, among many others.
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