Account Executive NBCUniversal Local Tampa FL

4 days ago

Tampa FL USA, United States NBCUniversal Full time
Job Description

This Tampa-based position will be responsible for driving revenue growth across NBCUniversal Local's OTT and digital platforms, including NBC Spot On featuring Peacock across all 210 DMAs, and Local Linear TV including Telemundo 49 WRMD, Telemundo 31 WTMO, and Telemundo Ft. Myers WWDT.

The Account Executive will develop a deep understanding of our ad products, leverage tentpole events like the Olympics and World Cup, and possess solid consultative selling skills to develop solutions that meet client needs. Key responsibilities include new business development, upselling, account relationship building, customer satisfaction, and product implementation success. This sales role is focused on delivering quarterly results and meeting individual new business budget requirements for linear and non-linear platforms, with a focus on Tampa, Orlando, Ft. Myers, and other Northern FL-based advertisers and agencies.

Responsibilities:
  • Develop both general and Hispanic market sales revenue from new advertisers as well as upsell revenue opportunities from accounts in the region (active & non-active accounts), while meeting target revenue goals defined by management.
  • Own, manage, and develop agency & advertiser relationships through day-to-day contact; being closely involved in the entire sales cycle, from conception and development of proposal to invoicing and post-analysis.
  • Build and present consultative sales presentations, promoting NBCU's portfolio, combining industry knowledge and market trends, reflecting an understanding of clients' business needs, and delivering solutions to them, while providing superior customer service.
  • Work closely with Creative Services, Ad Operations, and Research to ensure consistent and strong execution of all solutions; work with digital teams to ensure client needs are met and ensure full and effective campaign delivery.
  • Develop and maintain deep expertise of the NBCU portfolio including Telemundo and digital properties such as Peacock.
  • Connect with key stakeholders within the linear and digital/programmatic buying ecosystems, to promote our product portfolio and secure sales.
  • Use all available platforms, such as industry events, professional networks, and others to prospect new business opportunities regularly.
  • Stay informed of industry changes and share market intelligence internally; maintain a working knowledge of research product updates.
  • Actively participate in team and station projects and special sales events.
  • Accurately communicate quarterly revenue pacing reports.
  • Communicate quarterly client progress to the Regional Sales Manager.
  • Attend weekly sales meetings as directed by station management.
  • Complete tasks such as posting, weekly forecasting, reporting, and tracking of new business prospects with the manager.
  • Aggressively develop strong business relationships with all buyers, media planners, and brand managers in your assigned territory.
Qualifications:
  • Bachelor's degree in a relevant field, or relevant work experience, with a minimum 5 years' experience in advertising sales or media (linear and digital), either for a media company or with an agency.
  • Knowledge of the linear and digital media market.
  • Proficiency with Microsoft Office.
  • Strong communication skills both verbal and written.
  • Excellent driving record and active driver's license.
  • Interested candidates must submit a resume/CV through our website to be considered.
  • Must be able to work in Tampa, FL.
  • Must have unrestricted work authorization to work in the United States.
Desired Characteristics:
  • Prior experience selling advertising/sponsorships to client-direct as well as ad agencies.
  • Proven track record of developing new business.
  • Strong experience with Excel, PowerPoint, and other relevant tools.
  • Self-starter that can thrive in both a corporate and start-up environment.
  • Excellent knowledge of industry trends, technologies, and pricing models.
  • Excellent knowledge of ad campaign metrics and analysis.
  • Strong ability to collaborate with a team.
  • Professional maturity, integrity, discipline, and a positive attitude.
  • Exceptional communication skills.
  • Exceptional presentation skills - creation and delivery.
  • Ability to accurately identify and assess opportunities and apply resources and strategies appropriately.
  • Ability to effectively manage the successful execution of a sales strategy.
  • Excellent negotiation skills.

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