Senior Digital Marketing Strategist

1 week ago


Rochelle Park, New Jersey, United States LHH Full time
Lead Digital Marketing at LHH

We are seeking a highly skilled Digital Marketing Manager to lead our digital marketing efforts and develop strategies to increase website traffic, online engagement, and drive sales.

Key Responsibilities:

  • Develop and execute comprehensive digital marketing strategies that drive website traffic, online engagement, and sales.
  • Manage and optimize all digital marketing channels, including SEO, PPC, SEM, email marketing, social media, and display advertising.
  • Collaborate with cross-functional teams to develop and implement innovative digital marketing strategies.
  • Create and manage content marketing initiatives to drive engagement and build brand awareness.
  • Monitor and analyze website and social media analytics to identify areas for improvement and track KPIs.
  • Stay up-to-date on industry trends and best practices to identify new opportunities for growth.
  • Lead and mentor a team of digital marketing specialists.

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing.
  • Strong understanding of SEO, SEM, PPC, email marketing, and social media.
  • Experience managing and optimizing digital marketing campaigns.
  • Excellent verbal and written communication skills.
  • Leadership experience, including managing a team.
  • Strong analytical skills and ability to track and report on KPIs.
  • Proficiency with Google Analytics and other web analytics tools.
  • Experience with marketing automation tools.


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