Customer Success Manager
4 weeks ago
At Hearst, we're seeking a highly skilled Customer Success Manager to join our team. As a key member of our marketing solutions team, you'll be responsible for delivering exceptional customer experiences and driving business growth through innovative solutions.
Key Responsibilities:
- Client and Campaign Management:
- Develop a thorough understanding of our digital and print media products, including their features, benefits, and ROI capabilities.
- Accurately process and manage orders/production for advertising campaigns, ensuring timely execution and client satisfaction.
- Work with internal teams to kick off client relationships, create presentations and/or collateral for potential clients.
- Lead internal teams to schedule and launch new clients, managing detailed deliverable calendars and meeting schedules.
- Manage client expectations, articulate our value proposition, and provide ongoing recommendations based on campaign results.
- Maintain close relationships with advertisers/agencies to ensure customer retention and renewals.
- Work side by side with Account Executives to assist with up-selling advertising solutions, recommend optimizations and execute client needs.
- Work with the internal teams (Planning, Ad Products, Marketing, Traffic) on ensuring campaign requirements are implemented successfully.
- Assist in building sales decks, proposals, and sales collateral for client upsell meetings and presentations.
- Proactively support external clients with troubleshooting questions, issues and communication throughout the campaign life cycle.
- Successfully onboarding new clients and act as a customer advocate throughout the process.
- Develop strong relationships and partnerships.
- Evaluate and analyze customer needs, including making customers aware of the product offerings available to them.
- Drive adoption and outcomes leading to renewals, upgrades and product expansion.
- Promote customer loyalty with regular check ins to ensure our products are meeting customer needs.
- Client Support and Relationship Management:
- Proactively support clients with troubleshooting, issue resolution, and communication throughout the campaign lifecycle.
- Maintain strong relationships with advertisers and agencies to ensure customer retention and renewals.
- Develop regular status reports for key clients and contribute innovative ideas to enhance client campaigns.
- Collaborate with internal Hearst departments and the strategy team to deliver and adjust marketing plans based on performance metrics.
Requirements:
- Bachelor's degree in business, marketing, or a related field preferred.
- 1-3 years of experience in Account Management, Sales, or Marketing, with a focus on online advertising processes and client-facing roles.
- Basic understanding of omnichannel marketing and classical marketing principles.
- Proficiency with digital media services such as search engine marketing, search engine optimization, programmatic ads, etc.
- Proficiency in MS Office Suite (especially PowerPoint and Excel) and CRM systems (Salesforce experience is a plus).
- Strong organizational skills, attention to detail, and the ability to manage multiple priorities.
- Excellent verbal and written communication skills with the ability to present to small groups.
- Proficiency with AI tools is a plus.
- Enthusiasm for learning new methods and tactics in integrated marketing, with a tenacious and proactive approach to problem-solving.
About Hearst:
Hearst is a world-class media company that delivers exceptional marketing solutions to businesses at scale. With a portfolio of video studios, TV media, publishing platforms, and award-winning news and information platforms, we offer a high-touch service with innovative solutions.
Compensation:
The compensation for this role is between $75,000 and $85,000 per year, depending on experience and qualifications.
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