Marketing Campaign Strategist
2 days ago
Lifeway is seeking a skilled Marketing Specialist to join our team. This role involves developing and executing targeted marketing initiatives to promote our trade books and kids' books.
The ideal candidate will have a proven track record of designing effective marketing strategies, managing multiple projects, and collaborating with cross-functional teams. They will also be proficient in social media marketing, direct response marketing, email marketing, and online advertising.
Responsibilities include:
- Developing and implementing marketing campaigns for trade books and kids' books
- Collaborating with the B&H Publishing team and authors to ensure cohesive execution of strategic marketing plans
- Providing support across various tasks and projects as directed by the Marketing Manager
- Representing B&H Publishing and Lifeway at industry events
Qualifications include:
- Bachelor's Degree in Marketing, Communications, or a related field
- 1+ years of experience in marketing, public relations, or an advertising agency
- Proficient in developing and executing effective marketing strategies for book promotions
Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. We have a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values.
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