Senior Brand Manager

4 hours ago

Miami, Florida, United States Little Otter Full time
Job Title: Senior Manager of Brand

Little Otter is a pioneering childhood mental health company dedicated to bringing expert care to every home. As the Senior Manager of Brand, you will play a pivotal role in developing and executing brand activations and campaigns, as well as crafting a content strategy that enhances brand awareness, engages target audiences, and drives business growth.

Key Responsibilities:
  • Brand Strategy:
    • Develop and implement comprehensive brand strategies to elevate the brand's market presence and reputation for both B2C and B2B.
    • Maintain brand guidelines to ensure consistency across all marketing materials and channels.
    • Collaborate with the VP of Marketing & Growth and CCO to develop and implement a strategic plan for digital and in-person events that supports business goals and marketing objectives.
  • Content Development & Creative Management:
    • Develop and implement a content strategy that aligns with business goals and drives customer engagement across B2C and B2B.
    • Manage the creation of compelling content, including articles, videos, social media content, whitepapers, and more.
    • Write, edit, produce, and deliver copy for content, collateral, ads, social media, and other marketing materials.
    • Develop content calendars and ensure timely delivery of content that aligns with marketing campaigns and business objectives.
    • Plan, organize, and execute webinar and digital conversation series for Little Otter.
    • Manage and contribute to the company blog and community, fostering a space for discussion and support.
    • Manage design support, including brief development, project management, and content requests.
    • Collaborate with internal teams and external partners to produce high-quality content that resonates with target audiences.
    • Manage website content, including text, images, videos, and other multimedia elements, ensuring content is optimized for search engines (SEO) and aligns with the brand's voice and messaging.
  • Campaign Management:
    • Plan and execute integrated marketing campaigns that leverage content to drive brand awareness and engagement.
    • Monitor and analyze campaign performance, providing insights and recommendations for optimization.
    • Coordinate with the marketing team to ensure content is effectively distributed across all channels.
  • Social Media Management:
    • Develop and execute social media strategies to increase brand visibility and engagement.
    • Manage social media accounts, including content planning, posting, and community management.
    • Track and analyze social media performance, providing regular reports and recommendations.
  • Measurement and Reporting:
    • Establish KPIs and metrics to measure the effectiveness of brand and content initiatives.
    • Prepare regular reports on content performance, brand metrics, and campaign results.
    • Use data-driven insights to inform and refine brand and content strategies.
    Qualifications:
    • Bachelor's degree in Marketing, Communications, or a related field.
    • 5+ years of experience in brand management, content marketing, social media marketing, or a related role.
    • Experience across both B2C and B2B audiences and in the digital health, behavioral healthcare, and/or consumer services space.
    • Proven track record of developing and executing successful brand and content strategies.
    • Strong writing, editing, and storytelling skills.
    • Proficient in content management systems, design tools, marketing automation tools, and analytics platforms.
    • Excellent project management skills with the ability to manage multiple projects simultaneously.
    • Exceptional communication and interpersonal skills.
    • Creative thinker with a passion for branding and content creation.
    Total Rewards:
    • 100% remote work in the US.
    • Premium healthcare insurance.
    • A Flexible Time Off Policy (take what you need).
    • 12 Company Holidays and a company close-down for the last week of December.
    • Computer and technology needed to work from home.
    • Life insurance, Long term, short term disability insurance.
    • New Parent leave.
    • A supportive and inclusive environment.

  • Senior Executive Assistant in Brand Management

    3 weeks ago

    Miami, Florida, United States Creative Artists Agency Full time

    Job OverviewAbout UsCreative Artists Agency (CAA) stands as a premier agency in the realms of entertainment and sports, recognized for its extensive knowledge in various sectors including live and filmed entertainment, digital media, publishing, sponsorship, licensing, and philanthropy. Our culture thrives on collaboration and outstanding client service,...

  • Senior Executive Assistant

    4 weeks ago

    Miami, Florida, United States Creative Artists Agency Full time

    Job OverviewAbout UsCreative Artists Agency (CAA) stands as a premier entertainment and sports agency, renowned for its global proficiency in various sectors including live entertainment, digital media, and consumer products. Our commitment to collaboration and outstanding client service drives our diverse team to discover, innovate, and enhance...

  • Senior Executive Assistant

    3 weeks ago

    Miami, Florida, United States Creative Artists Agency Full time

    Job OverviewAbout UsCreative Artists Agency (CAA) stands as a premier agency in the realms of entertainment and sports, recognized for its extensive expertise across various sectors including live events, digital media, publishing, sponsorship, licensing, and philanthropy. Our collaborative culture and commitment to exceptional client service enable us to...

  • Senior Brand Manager

    2 weeks ago

    Miami, Florida, United States ExtendMyTeam Full time

    Job Summary:We are seeking a highly skilled Senior Brand Manager to lead the commercial and integrated marketing strategies for our new product line. As a key member of our team, you will partner with cross-functional teams to deliver annual revenue, margin, and awareness goals.Key Responsibilities:Develop and Execute Go-to-Market Plans: Define and...

  • Executive Assistant to Senior Brand Management Executive

    2 weeks ago

    Miami, Florida, United States Creative Artists Agency Full time

    About the RoleWe are seeking a highly organized and detail-oriented Executive Assistant to support a senior executive in our Brand Management division. The ideal candidate will have over three years of experience working directly as an Assistant with senior/executive management, the ability to multi-task, think critically, operate efficiently, and work in a...

  • Senior Creative Director

    3 weeks ago

    Miami, Florida, United States The Brand Collective Inc Full time

    About The Brand Collective IncWe are a full-service creative agency specializing in branding, design, web, and marketing. Our team of brand architects serves a diverse range of industries, from hospitality to food and beverage and entertainment, providing a unique approach to each project and a tailored experience to each client.Driven by storytelling and...

  • Senior Vice President of Brand Strategy

    4 weeks ago

    Miami, Florida, United States UX Hires Full time

    Job OverviewPosition: Vice President / Senior Vice President of MarketingLocation: Miami, FL (Relocation offered, Hybrid option available)Role Summary:Our client is in search of a VP/SVP of Marketing with a wealth of experience in developing intellectual property brands, particularly within the toy sector. The perfect candidate will have a history with...

  • Executive Assistant to Senior Executive in Brand Management

    2 weeks ago

    Miami, Florida, United States Creative Artists Agency Full time

    About the RoleWe are seeking a highly organized and detail-oriented Executive Assistant to support a senior executive in our Brand Management division. As a key member of the team, you will play a critical role in ensuring the smooth operation of the executive's daily activities.ResponsibilitiesMaintain and coordinate the executive's domestic and...

  • Onboard Branding and Communications Manager

    3 weeks ago

    Miami, Florida, United States Royal Caribbean Group Full time

    The Onboard Branding and Communications Manager is tasked with executing the comprehensive global strategy for onboard communications as defined by the Senior Manager of Onboard Marketing and Communications. This position plays a crucial role in supporting the rollout of brand initiatives aimed at achieving or surpassing onboard revenue and enhancing guest...

  • Onboard Branding

    4 weeks ago

    Miami, Florida, United States Royal Caribbean Group Full time

    The Onboard Branding & Communications Manager is tasked with overseeing the implementation of the global onboard communication strategy as defined by the Senior Manager of Onboard Marketing & Communications. This position plays a crucial role in supporting the execution of brand initiatives aimed at meeting or surpassing onboard revenue and guest...

  • Brand Communications Manager

    7 days ago

    Miami, Florida, United States Royal Caribbean Group Full time

    Job Title: Brand Communications ManagerThe Royal Caribbean Group is seeking a highly skilled Brand Communications Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing global branding strategies that drive business growth and enhance the guest experience.Key Responsibilities:Develop and...

  • Lead Brand Strategist

    4 weeks ago

    Miami, Florida, United States ExtendMyTeam Full time

    We are seeking a Senior Brand Manager to spearhead the commercial and integrated marketing initiatives for an innovative product line. This role requires collaboration with Finance, Sales, E-commerce, Media, Creative, Operations, and R&D teams to achieve annual revenue, margin, and brand awareness objectives. The ideal candidate is a strategic,...

  • Senior Brand Manager

    3 weeks ago

    Miami, Florida, United States ExtendMyTeam Full time

    Job DescriptionWe are seeking a highly skilled Sr. Brand Manager to lead the development and execution of commercial and integrated marketing strategies for a new product line. The ideal candidate will partner with cross-functional teams to deliver annual revenue, margin, and awareness goals.Key Responsibilities:Develop and Coordinate Go-to-Market Plans:...

  • Brand Management Executive Assistant

    5 days ago

    Miami, Florida, United States Creative Artists Agency Full time

    About the RoleWe are seeking an exceptional Executive Assistant to support a senior executive in our Brand Management division. This is a critical role that requires a highly organized individual with strong interpersonal skills and exceptional attention to detail.ResponsibilitiesMaintain and coordinate the Executive's extensive domestic and international...

  • Onboard Branding

    2 weeks ago

    Miami, Florida, United States Royal Caribbean Group Full time

    About the Role:The Royal Caribbean Group is seeking a highly skilled and experienced Onboard Branding & Communications Manager to join our team. As a key member of our marketing team, you will be responsible for executing the global onboard communication strategy and supporting the implementation of brand initiatives to achieve revenue and guest satisfaction...

  • Senior Field Marketing Manager

    4 weeks ago

    Miami, Florida, United States Restaurant Brands International Inc Full time

    Exciting Opportunity for a Senior Marketing ManagerRestaurant Brands International Inc. is on the lookout for a skilled Senior Marketing Manager to enhance their operations in the Latin America region. In this pivotal role, you will work closely with cross-functional teams to craft effective product and menu strategies specifically for Tim Hortons and...

  • Senior Field Marketing Manager

    4 weeks ago

    Miami, Florida, United States Restaurant Brands International Inc Full time

    Exciting Opportunity for a Senior Marketing ManagerRestaurant Brands International Inc. is on the lookout for a proactive Senior Marketing Manager to enhance their operations in the Latin America region. This role entails collaborating with diverse teams to craft effective product and menu strategies specifically for Tim Hortons and Firehouse Subs. Your key...

  • Co-Manager

    2 weeks ago

    Miami, Florida, United States True Religion Brand Jeans Full time

    Job Title: Co-ManagerJob Summary:We are seeking a highly motivated and experienced Co-Manager to join our team at True Religion Brand Jeans. As a Co-Manager, you will play a key role in driving sales growth, improving customer satisfaction, and maintaining store operations.Key Responsibilities:Drive sales growth through effective sales strategies and...

  • Brand Strategist

    5 days ago

    Miami, Florida, United States Circle Full time

    About CircleCircle is a pioneering financial technology company at the forefront of the emerging internet of money, where value can flow freely and efficiently across borders, time zones, and currencies.Our mission is to create an inclusive financial future, where everyone has access to the tools and resources they need to thrive. We're committed to...

  • Senior Field Marketing Manager

    4 weeks ago

    Miami, Florida, United States Restaurant Brands International Inc Full time

    Exciting Opportunity for a Senior Marketing ManagerRestaurant Brands International Inc. is on the lookout for a talented Senior Marketing Manager to enhance their operations in the Latin America region. In this pivotal role, you will work closely with diverse teams to formulate innovative product and menu strategies specifically for Tim Hortons and Firehouse...