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Head of Marketing Operations

2 months ago

Culver City, California, United States Amazon Full time
Job Summary

Amazon Web Services is seeking an experienced and talented Marketing Operations Leader to lead the marketing operations and planning functions for the APJ region. This is a highly visible and critical position within AWS APJ Marketing organization.

Key Responsibilities
  • Business Planning & Analytics
    • Develop and implement a framework for marketing plans
    • Identify business drivers, threats, and opportunities through data-driven analyses
    • Facilitate and influence discussions with insights, craft optimization experiments, and gain commitment from stakeholders to execute
    • Build predictive intelligence capability by evaluating seasonality, trends, marketing opportunities, and upcoming activities
    • Drive operational cadence, including weekly WIP meetings, Quarterly Marketing Review (QMR), and Quarterly Business Review (QBR) preparation
  • KPI Reporting & Performance Measurement
    • Measure all aspects of business performance, including database cleanliness, campaign effectiveness, pipeline contribution
    • Recommend actionable metrics to increase visibility into the business
    • Automate reports across multiple data sources
  • Systems, Tools & Process
    • Leverage all Marketing Automation technology, tools, data, and processes to support demand generation and customer engagement
    • Collaborate with Corporate Marketing Team to drive locally-relevant enhancements to the systems and tools
    • Drive cross-functional process improvement and projects that will result in improved efficiency of the team
  • Lead Management
    • Manage, enhance, and optimize the end-to-end Lead Management process in conjunction with sales and marketing stakeholders
    • Identify and implement processes to increase sales opportunities and sales cycle efficiencies through contact database management and refined lead management strategies
  • Budgeting Reviews and Procurement
    • Consolidate budget allocation
    • Track program expenses in adherence to Procurement and Finance policies
BASIC QUALIFICATIONS

The ideal candidate will have:

  • 8+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Salesforce and Tableau
  • Experience using Microsoft Excel to manipulate and analyze data
PREFERRED QUALIFICATIONS

The ideal candidate will also have:

  • Experience in A/B testing
  • Experience communicating results to stakeholders
About Amazon Web Services

Amazon Web Services is a leading provider of cloud computing services, driving the next paradigm shift in computing that is changing how the world consumes IT resources. We are a fast-growing, globally-focused B2B organization seeking talented professionals to join our team.