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Event Marketing Specialist

2 months ago

Baltimore, Maryland, United States Power Plant Live Full time

Position Overview for Marketing Coordinator:

The Marketing Coordinator position is designed for individuals who are eager to engage with the Marketing and Events Production team. This role provides a unique opportunity to delve into the marketing sector while gaining practical experience in event management and promotional activities within an energetic and stimulating workplace.

Primary Responsibilities:

  • Develop and implement captivating social media content and campaigns across a variety of platforms.
  • Assist in crafting social content calendars on a weekly and monthly basis.
  • Leverage analytics to identify innovative ideas and enhance social media visibility.
  • Support the marketing team during events by managing social media coverage and event logistics.
  • Provide customer service by monitoring and responding to social media interactions.
  • Investigate emerging digital trends for actionable implementation.
  • Maintain an updated database of digital influencers and media contacts.
  • Help manage a comprehensive library of photos and videos.
  • Collaborate in organizing a range of engaging events such as concerts, family-friendly activities, festivals, and more, handling logistics before and after the events. Responsibilities include:
  • Coordinating logistics prior to and following events.
  • Managing attendee registration and tracking.
  • Overseeing promotional materials.
  • Coordinating social media coverage.
  • Managing vendor registration.
  • Conducting assessments before and after events.
  • Work with event sponsors and partners to ensure partnership expectations are met.
  • Distribute marketing materials and assist in promoting events within the community.
Qualifications:
  • Ability to commit to a specified number of hours each week.
  • Flexible availability, including weekends, holidays, and evenings based on event schedules.
  • Proficient in Microsoft Office; knowledge of Adobe Photoshop and Illustrator is advantageous.
  • Experience with various social media platforms including Facebook, Twitter, Instagram, TikTok, Pinterest, Snapchat, LinkedIn, etc.
  • Excellent communication skills with the ability to work collaboratively in both team and independent environments.
  • Adept at managing multiple tasks under tight deadlines while maintaining attention to detail.
  • Self-driven, creative, and enthusiastic individual.
  • Highly organized, independent, and capable of multitasking effectively.
  • Experience in hospitality and/or entertainment is a plus.