Assistant Director of Advancement Marketing Stanford Law School

2 days ago

Palo Alto, California, United States Stanford University Full time
Job Summary

Stanford Law School is seeking a highly skilled and experienced Assistant Director of Advancement Marketing to join our team. As a key member of our External Relations Office, you will be responsible for planning and executing a broad range of development communications, donor relations, and stewardship activities designed to strengthen ties between the school and its donors and alumni.

Key Responsibilities
  • Manage a portfolio of alumni relations, annual fund, and donor engagement marketing campaigns on behalf of the school by establishing and executing project plans, timelines, tasks, and objectives.
  • In collaboration with the Director of Advancement Marketing and the Associate Director of the Law Fund, write/edit Law Fund appeals and evaluate the effectiveness of campaigns to better inform Law Fund strategy.
  • Working closely with the director of alumni relations and the AR field officers to understand need, plan and execute strategic marketing campaigns for Reunions, signature regional events and virtual events to achieve annual engagement metrics.
  • Analyze current practices and recommend improvements that will help grow affinity and regional networks.
  • Develop and provide recommendations on best methodologies to engage individual alumni and donors.
  • Research and curate internally the ever-growing body of law school content that alumni find most relevant and informative; draft and edit all-alumni communications, newsletter copy, and web/multimedia content that repurposes much of such content; stay up to date on all SLS-related newsletters and social media accounts from faculty, departments, labs, and centers.
  • Using email marketing and event marketing software, deploy campaigns for alumni relations colleagues that adhere to industry best practices.
  • Identify ways to collaborate with existing efforts around the Stanford Law School Campaign, Reunions, and virtual programming to recognize and engage donors and volunteers, provide content-rich experiences, and deepen connections.
  • In collaboration with the team's prospect analyst, regularly audit the effectiveness of Law Fund and alumni relations campaigns to optimize for success.
  • Independently project manage donor recognition projects, including creating communications with donors, colleagues, and vendors. Participate in special projects as assigned. Write, edit, and project manage major and principal gift proposals.
  • Build and maintain a strong network of colleagues across and beyond campus to stay up to date on best practices in advancement marketing and innovations in advancement.
  • May assist with creating and executing events and coordinating with donor relations and development colleagues on cross functional events.
Requirements
  • Bachelor's degree and three years of relevant experience or combination of education and relevant experience. 1-3 years of experience in an advancement marketing/communications, donor relations/stewardship, or annual giving roles.
  • Superior organizational skills.
  • Excellent writing, research and editorial skills; ability to synthesize information and compose clear and effective materials.
  • Ability to listen and respond with diplomacy and tact.
  • Demonstrated experience managing and coordinating multiple complex projects with competing deadlines.
  • Strong attention to detail and ability to quickly understand and remember details about donors and projects to which they are assigned.
  • Strong customer service focus; excellent interpersonal and communication skills.
  • Demonstrated sound judgment in situations requiring independent decision-making and in handling confidential and sensitive material.
  • Proficient in MS Office Suite and database applications.
  • Demonstrated project management skills.
What We Offer

Stanford University provides a comprehensive rewards package that includes competitive pay, excellent benefits, and opportunities for professional growth and development. We are an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.

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