Senior Marketing and Business Development Manager
4 weeks ago
Innovative Marketing Strategies:
Develop and implement cutting-edge marketing strategies and campaigns based on robust data analysis and market research. Identify and leverage effective marketing channels to deliver compelling product messages to our target audience. Collaborate with the business development team to coordinate efforts and drive business growth.
Government Relations:
Oversee research and relationship building with local governments, municipalities, and regulatory bodies. Navigate vendor applications and requirements for accepted building materials, ensuring compliance with regulations and industry standards.
Market Research and Analysis:
Conduct in-depth research on clients, prospects, competitors, and industries to identify market conditions and new business opportunities. Stay abreast of changes in governmental policies and assess their impact on the company's future.
Team Leadership:
Provide direction and management to assigned staff, ensuring timely response to marketing material requests. Collaborate with the creative team to create branded promotional materials and enhance our online presence.
Digital Media Strategy:
Oversee the creation and management of a robust digital media strategy to enhance our online presence and engage with stakeholders. Build and maintain trust relationships with stakeholders, business partners, and regulators.
Requirements:
Bachelor's degree in Marketing, Lobbying, or Business Development. 10 years of related experience, including a minimum of 5 years in upper management. Strong knowledge of government regulations related to forms, permits, and applications in the specified industry. Proven track record of successful marketing leadership and business development. Exceptional analytical and strategic thinking skills.
Benefits:
- Medical and Dental Benefits - substantially company-paid
- Vision insurance
- 401(k) with company match
- Company-paid Pension
- Disability insurance
- Life insurance - company paid
- Flexible spending account
- Paid time off
- Parental leave
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