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**Senior Commerce Manager**, **Digital Marketing Lead**, **E-commerce Strategist**, **Retail Media Specialist**, **Performance Marketing Manager**, **Digital Commerce Executive**

2 months ago

Chicago, Illinois, United States Carat Full time
About the Role:

We are seeking a highly skilled Senior Commerce Manager to lead the strategy, activation, and optimization of large-scale campaigns for our Retail Media CPG clients, with a focus on Walmart and Amazon.

Key Responsibilities:
  • Develop and execute end-to-end campaign planning, including RFPs, execution, buying, and reporting
  • Manage a combination of managed service and self-service digital campaigns, including display, social, video, and more
  • Optimize campaigns to meet goals, including daily management of campaign budgets, bid management, reporting, targeting strategies, and campaign revisions
  • Ensure campaigns are run according to best practice guidelines, leveraging evolving retailer capabilities and landscape
  • Utilize the latest technology and best practices to build strategic automation into campaign management and reporting
  • Collaborate with reporting teams and tech to develop performance reports and provide actionable insights
  • Assist with client performance and status meetings, as well as ad-hoc presentations and requests
  • Work across client teams and within the commerce & retail media organization to solve, improve, build skills, and develop thought leadership and best practices
Requirements:
  • At least 3 years of digital performance marketing experience in digital ecommerce, retail programmatic, or related field
  • 2+ years of managing large-scale, complex ecommerce campaigns, with experience in eCommerce advertising, including digital/display programs with Retail Media Networks
  • Experience with managing end-to-end campaigns, including budgets, tagging, informing KPI goals, meeting KPIs, and reporting
  • MediaOcean/Prisma and MediaTools experience a plus
  • Excel skills and ability to identify trends and insights through data analysis
  • Ability to digest data and insights into concise but impactful views
  • Existing client management experience a plus
About Carat:

Carat is a global leader in media and marketing, with a proven track record of nurturing and developing innovations. We deliver end-to-end experience transformation (EX) by integrating our services across Media, CXM, and Creative, while our business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people, and society.

Our Culture:

We are champions for meaningful progress and strive to be a force for good – for our people, for our clients, for the industry, and for our society. We keep our people at the center, creating space for growth, understanding, and learning so they can thrive. We embed diversity in our mindset, solutions, and teams to empower an inclusive, equitable, and culturally fluent environment.