Marketing Director
1 week ago
WTTW/Chicago PBS and WFMT/Chicago Classical seek an experienced marketing professional to develop, manage, and execute marketing plans and strategies to increase audience, awareness, and engagement on new and emerging platforms.
Key Responsibilities:- Develop and execute proactive and strategic marketing plans across paid, owned, and earned channels to increase audience, brand recognition, loyalty, engagement, and awareness for WTTW and WFMT.
- Plan, contract, and manage budget and placement of media buys/trades across digital/social/email, OOH, television/video, radio, print, and search channels.
- Manage internal and agency cross-media creative development, production, and delivery: develop and adhere to marketing calendar deadlines, create and present creative briefs, manage design/production process and approvals, and serve as day-to-day liaison for and deliver final marketing files to vendors.
- Identify, create, and manage new strategic marketing and media trade partnerships that can be leveraged for audience growth and brand awareness; manage all related deliverables.
- Prepare and execute audience analysis, proof of performance reports, presentations, and highlights to supervisor.
- Create audience segmentation strategies and ongoing view of consumer personas to evolve our messaging and voice as we grow.
- Develop, document, analyze, and communicate cross-platform quantitative and qualitative research and consumer insights to maximize and measure effectiveness of marketing campaigns; develop visualizations and serve as storyteller, translating complex data into easy-to-understand analysis and recommendations for optimization.
- Plan, manage, utilize, and analyze search marketing programs.
- Help create and document policies, guidelines, and procedures for organizational brand protocols.
- Collaborate with internal creative and communications staff to ensure brand and messaging integrity across platforms and external marketing efforts.
- Assist in coordination of selected events and other assigned duties.
- 3-5 years of marketing management experience
- Demonstrated experience creating outcomes-driven visibility and marketing plans
- Tactical understanding of all marketing media types/platforms, and experience integrating varied marketing channels into strategies
- Expert familiarity with digital advertising and social media with a track record of driving growth
- Experience with business, strategy, and campaign development and tracking
- Demonstrated understanding of social media and search best practices, algorithms, and campaign execution
- Demonstrated experience compiling, analyzing, and presenting data
WTTW/Chicago PBS and WFMT/Chicago Classical are committed to attracting and retaining a diverse staff. We believe every member on our team enriches our diversity by exposing us to a broad range of ways to understand and engage with the world, identify challenges, and to discover, design, and deliver solutions.
-
Strategic Director of Marketing Performance
7 days ago
Chicago, Illinois, United States The Marketing Arm Full timeJob SummaryWe are seeking a highly skilled Strategic Director of Marketing Performance to lead our local marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and optimizing measurement strategies, leading reporting, and directing efforts to score opportunities and measure performance.Key...
-
Digital Marketing Agency Leader
4 weeks ago
Chicago, Illinois, United States Digital Marketing Full timeAbout the RoleWe are seeking a highly experienced and visionary Managing Director/President to lead our digital marketing agency to new heights. As a key member of our leadership team, you will be responsible for driving business growth, developing and executing strategic plans, and overseeing the day-to-day operations of the agency.Key...
-
Marketing Director
1 week ago
Chicago, Illinois, United States Brett Fisher Group - Search Consultants Full timeMarketing Director OpportunityWe are seeking a highly experienced Marketing Director to lead our commercial team in the Americas. The ideal candidate will have a proven track record of developing and executing strategic marketing plans that drive business growth and market share gains.Develop and execute a comprehensive marketing strategy to achieve business...
-
Associate Creative Director
1 month ago
Chicago, Illinois, United States The Marketing Arm Full timeAbout The Marketing ArmWe are a full-service agency that creates cultural resonance for brands. Our team of experts is dedicated to delivering innovative and effective marketing solutions that drive results.Job OverviewThe Marketing Arm is seeking an Associate Creative Director (Art) to join our team in Chicago, IL. As a key member of our creative team, you...
-
Marketing Director
4 weeks ago
Chicago, Illinois, United States Formento's Full timeJob Title: Director of MarketingJoin Formento's team as a Director of Marketing and take on the challenge of developing and implementing marketing strategies that drive revenue and growth for our restaurants.Key Responsibilities:Develop and execute comprehensive marketing plans to increase brand awareness and drive salesCollaborate with cross-functional...
-
Marketing Director
7 days ago
Chicago, Illinois, United States Goodwin Recruiting Full timeMarketing Director Job DescriptionWe are seeking an experienced Marketing Director to join our team at Goodwin Recruiting. The ideal candidate will have a proven background in restaurant marketing, specifically in upscale or fine dining, with measurable achievements in campaign performance and brand growth.Key Responsibilities:Lead marketing initiatives for...
-
Marketing Director
7 days ago
Chicago, Illinois, United States Visby Medical Full timeJob SummaryVisby Medical is seeking a highly skilled Marketing Director to lead the strategic and tactical direction of our marketing efforts. This individual will be responsible for driving sales growth and market expansion through the creation of impactful sales tools, marketing initiatives, and customer engagement strategies.The ideal candidate will have...
-
Marketing Director
1 month ago
Chicago, Illinois, United States The Kraft Heinz Company Full timeAbout the RoleThe Director of Marketing for Lunchables at The Kraft Heinz Company is responsible for defining the business and brand strategy of Lunchables in the United States. As a leader of the global Lunchables community, the Director will develop a compelling vision for making Lunchables an irresistible food brand worldwide.Key Responsibilities•...
-
Marketing Director
7 days ago
Chicago, Illinois, United States LanceSoft Full timeMarketing DirectorLanceSoft is seeking a Marketing Director to lead the development of meaningful and effective consumer experiences through the full marketing journey. The ideal candidate will champion the use of technology and data to create end-to-end full funnel campaigns for the Sweet Snacking category that bring to life breakthrough, culturally...
-
Marketing Director
2 months ago
Chicago, Illinois, United States Wolters Kluwer Full timeJob Title: Marketing Associate DirectorWolters Kluwer is seeking a highly skilled Marketing Associate Director to lead and execute integrated marketing campaigns that generate demand, drive retention, and elevate the brand for Clinical Effectiveness (CE) solutions across three market segments: NA Provider, International, and Commercial.Key...
-
Product Marketing Director
6 days ago
Chicago, Illinois, United States Pacvue Full timeAbout the RoleWe are seeking a strategic and collaborative Director of Product Marketing to scale our Product Marketing organization and drive demand and adoption of our product suite within our target market.This role is primarily responsible for driving and executing go-to-market strategies for product launches and releases, defining product messaging,...
-
Regional Marketing Director
2 weeks ago
Chicago, Illinois, United States Lifespace Communities Full timeMarketing Director for Regional GrowthLifespace Communities is seeking a seasoned Marketing Director to lead our regional marketing efforts and drive growth in our communities. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing plans to meet sales and occupancy targets.Key Responsibilities:Provide...
-
Marketing Director
2 weeks ago
Chicago, Illinois, United States Institute of Food Technologists Full timeJob SummaryThe Director of Marketing and Communications is a key member of the Institute of Food Technologists (IFT) team, responsible for leading the development and implementation of marketing strategies that drive revenue, enhance the brand, and align with IFT's strategic objectives.This role requires a deep understanding of marketing principles and...
-
Marketing Director
1 month ago
Chicago, Illinois, United States Wolters Kluwer Full timeJob Title: Marketing Associate Director - Global Demand GenerationThe Marketing Associate Director - Global Demand Generation is a key role within the Clinical Effectiveness (CE) solutions team at Wolters Kluwer. This position is responsible for leading and executing integrated marketing campaigns that generate demand, drive retention, and elevate the brand...
-
Senior Director of Marketing
1 month ago
Chicago, Illinois, United States The Chicago Cubs Full timeJob Title: Senior Director of MarketingJoin the Chicago Cubs as a Senior Director of Marketing and be part of a dynamic team that drives the success of our organization. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies that drive business growth and revenue.About the Role:Develop and execute...
-
Creative Director
2 weeks ago
Chicago, Illinois, United States The Marketing Arm Full timeJob Title: Creative DirectorWe're seeking a visionary Creative Director to lead our team in crafting innovative campaigns that drive cultural resonance for our clients. As a seasoned creative leader, you'll be responsible for developing and executing strategic creative visions that exceed client expectations.Key Responsibilities:Lead and manage a team of art...
-
Marketing Director
2 weeks ago
Chicago, Illinois, United States Hearst Full timeJob DescriptionAt Hearst, we're seeking a seasoned marketing professional to lead our marketing efforts and drive business growth. As the Director of Marketing, you'll be responsible for developing and executing a comprehensive marketing strategy that aligns with our company's vision and goals.Key ResponsibilitiesDevelop and implement a lead management...
-
Product Marketing Director
2 weeks ago
Chicago, Illinois, United States Upfront Healthcare Services Full time{"title": "Product Marketing Director", "description": "Product Marketing DirectorWe are seeking a highly skilled Product Marketing Director to join our team at Upfront Healthcare Services. As a key member of our product marketing team, you will be responsible for developing and executing go-to-market strategies for our products, ensuring alignment with...
-
Marketing Director
2 weeks ago
Chicago, Illinois, United States Wolters Kluwer Full timeJob Title: Marketing Associate Director - Industry Segment ProgramsJob Summary:The Marketing Associate Director, Industry Segment Programs is a key role within the Clinical Effectiveness (CE) organization at Wolters Kluwer. This position is responsible for developing and executing integrated marketing programs to attract buyers to the CE portfolio across the...
-
Director of Sales and Marketing
2 weeks ago
Chicago, Illinois, United States HotRun Inc. Full timeJob Title: Director of Sales and MarketingHotRun Inc. is seeking a seasoned sales and marketing professional to lead our sales team and drive growth in the consumer packaging industry.Key Responsibilities:Develop and execute effective sales and marketing strategies to drive revenue growthBuild and maintain strong relationships with customers and...