Trade Marketing Manager
3 weeks ago
We are seeking a skilled Trade Marketing Manager to support our team in the Americas in corporate travel, travel management companies & consortia marketing efforts. The ideal candidate will have a strong background in marketing and a passion for the travel industry.
Key Responsibilities:
Develop and implement corporate travel, travel management companies (TMC) and consortia campaigns to increase stay, meet and play in the Hong Kong market.
Build and manage corporate and DMC database to ensure effective marketing efforts.
Organize corporate and TMC annual fam trips to foster relationships and promote our services.
Create and distribute quarterly e-newsletters targeted at corporate counselors and travel management companies to keep them informed about our latest offerings.
Requirements:
Bachelor's Degree in marketing, tourism or a related field.
Minimum of 7 years of marketing experience, with corporate travel sales experience.
Tourism Board experience is a plus.
Knowledge of Asia and the US travel distribution system and network is preferred.
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