Marketing Director

4 weeks ago


Houston, Texas, United States Pappas Restaurants Full time
Job Summary

The Director of Marketing will drive business outcomes and market position for Luby's Culinary Services. This role requires a strategic thinker who can execute marketing strategies, develop client relationships, and lead the audit program for marketing/client relationships.

Key Responsibilities
  • Develop and execute marketing strategies to drive business outcomes
  • Build and maintain key client relationships to drive cross-marketing efforts
  • Lead the audit program for marketing/client relationships in all verticals
  • Support new account openings, including press releases, internal marketing, signage, décor, and employee uniforms
  • Provide strategic insight on future business initiatives, market drivers, and competitor activities
  • Work with organizational teams to leverage the brand and co-branding opportunities
  • Attend industry events and conferences to stay up-to-date on market and creative trends
  • Identify opportunities for marketing campaigns to increase sales
  • Manage all aspects of social media for the LCS brand
  • Support new openings in a project management role alongside operations and clinical teams
Requirements
  • Positive, professional attitude
  • Bachelor's degree in a related field
  • Minimum 5 years of experience in the assigned area of responsibility or market sector
  • Travel will be 65% as this is a hands-on, site-based position
  • Ability to think quickly, analytically, strategically, and accurately
  • Strong leadership presence and ability to establish credibility in relationships
  • Knowledge of marketing strategies in the Food & Beverage industry
  • Excellent business judgement and ability to assess the reasonableness and likelihood of success of various business scenarios
  • Ability to demonstrate and develop expert client relationships
  • Strong written and verbal skills, including financial and technical acumen
  • Goal-oriented and able to work with individuals and teams to achieve a positive organizational outcome


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