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Business Development Manager

2 months ago

Phoenix, Arizona, United States Ballard Spahr LLP Full time
About the Role

Ballard Spahr LLP is seeking a highly skilled Business Development Manager to join our Marketing and Communications team. As a key member of our team, you will play a critical role in supporting the development of new business and deepening existing client relationships.

Key Responsibilities
  • Develop and Implement Business Development Plans
    • Work closely with department leadership, practice group leaders, and industry team leaders to create and implement strategic business development plans.
    • Identify opportunities for current and potential clients and develop strategies to pursue them.
  • Build Brand Awareness and Align with Firm Goals
    • Develop and implement marketing campaigns to build brand awareness and align with broader firm and department goals.
    • Collaborate with the Director of Communications and the PR team to identify press opportunities and develop strategic guidance for attorneys.
  • Provide Business Development Coaching and Support
    • Provide business development coaching in group and one-on-one settings to support lawyers in developing their individual attorney business development plans.
    • Develop and maintain a rolling pipeline to track targets, opportunities, and progress updates.
  • Manage Business Development Initiatives and Coordinate Efforts
    • Manage and drive follow-up on assigned business development initiatives and coordinate business development efforts across practices and industries.
    • Assist with the development and management of practice group and industry team marketing budgets.
  • Provide Marketing Research and Competitive Intelligence
    • Provide ongoing marketing research, competitive intelligence, and analysis to gather intelligence on emerging market and industry trends.
    • Develop and maintain relevant database contacts/mailing lists.
  • Collaborate with the Proposal Team and Client Events Team
    • Collaborate with the Proposal Team on relevant content and positioning for pitch materials, proposals, and RFP responses.
    • Oversee the strategy and development of events, sponsorships, and other marketing/communications activities in collaboration with the client events and communications teams.
  • Build Relationships with Key Industry and Practice Group Organizations
    • Build relationships with key industry and practice group organizations as a market-facing resource and ambassador for the firm.
    • Ensure the compilation and maintenance of relevant practice-related content, materials, and experience.
Requirements
  • Bachelor's degree with a minimum of five years of experience in legal marketing.
  • Prior experience supporting similar groups mentioned in the position summary is preferred.
  • Excellent writing, editing, communication (oral and written), strong project management, interpersonal, and analytical skills.
  • Strong computer proficiency, including knowledge of CRMs and marketing databases.
  • Significant business knowledge and experience; an intense client service attitude and the ability to handle multiple projects and deadlines, combined with a strong work ethic and a team player attitude are indispensable.
About Ballard Spahr LLP

Ballard Spahr LLP is a law firm committed to increasing diversity in the legal profession and to supporting the communities where we live and work. We value and integrate people from all backgrounds into every part of the firm. Diverse candidates, including women, people of color, members of the LGBTQIA+ community, veterans, and individuals with a disability, are encouraged to apply.