Salesforce Marketing Cloud Administrator
2 weeks ago
The University of Massachusetts is seeking a highly skilled Salesforce Marketing Cloud Administrator to join our team. As a technical lead for Salesforce and Marketing Cloud platforms, you will be responsible for designing user journeys, ensuring data integrity, and leveraging Salesforce data for mass communications.
Key Responsibilities- Configure and administer the Salesforce platform to support projects, staying up-to-date on new features and releases.
- Apply technical knowledge and CRM administration experience to help design creative and feasible solutions.
- Participate in business process analysis and project management sessions, developing and delivering key technical components of CRM strategy.
- Build customized dashboards and actionable reporting to support business requirements.
- Provide end-user support for Salesforce applications, communicate system changes, and resolve issues promptly.
- Maintain high standards of data accuracy, system reliability, and operational consistency within the CRM environment.
- Collaborate with Information Technology division, stakeholders, and cross-functional teams to source data, manage technical initiatives, and ensure seamless technical integrations.
- Bachelor's degree and three (3) years of related experience.
- Demonstrated ability to understand interconnected data sources, CRM data structure, and the flow of data to integrated communications platforms.
- Excellent project management skills.
- Strong communication and interpersonal skills.
- Strong analytical skills.
- Strong customer service skills with a demonstrated customer-centric approach.
- Experience using Marketing Cloud Email Studio.
- Marketing Cloud administration certification.
- Proficiency with Service/Sales Cloud.
- Proficiency with Tableau or equivalent data visualization tool.
- Proficiency with Dell Boomi or similar ETL tool.
This position has the opportunity for a hybrid work schedule, which is defined by the University as an arrangement where an employee's work is regularly performed at a location other than the campus workspace for a portion of the week.
Salary InformationLevel 29
Special Instructions to ApplicantsAlong with the application, please submit a resume, and cover letter. References will be checked at the finalist stage. Please be prepared to provide contact information for three (3) professional references.
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