Strategist for Email Marketing Initiatives

2 weeks ago

Minneapolis, Minnesota, United States Rocket55 Full time
Flexible Work Environment:
We offer a hybrid work model, enabling team members to balance remote work with in-office presence.

Company Overview:
At Rocket55, we thrive in a dynamic and fast-paced digital marketing landscape. With 15 years of experience as a comprehensive digital marketing agency, we embrace the challenges of an ever-evolving industry.

Our commitment to staying ahead of technological advancements and market trends ensures that every day presents new opportunities for growth and innovation.

We seek passionate digital marketing professionals who are dedicated to achieving results for our clients and contributing to a culture of curiosity and collaboration.


Position Summary:


We are in search of an Email Marketing Strategist who possesses a strong dedication to client success and exceptional analytical skills.

This role is crucial in delivering our Revenue Operations (RevOps) services to a diverse portfolio of clients, primarily utilizing HubSpot.

Your objective will be to streamline and enhance our clients' revenue processes, ensuring effective coordination across all revenue-generating functions.

This position is perfect for individuals who excel in improving operational efficiency, driving growth, and enhancing customer satisfaction.


Key Responsibilities:


• Develop and execute tailored RevOps strategies that meet client requirements, ensuring smooth operations and enhanced data integration across marketing, sales, and customer service.
• Manage and optimize HubSpot and other CRM/marketing automation tools to fulfill client objectives.
• Establish and monitor key performance indicators (KPIs) for each client, ensuring operational excellence and identifying growth opportunities.
• Build and maintain strong client relationships through regular communication, anticipating needs, aligning strategies, sharing insights, and driving growth initiatives.
• Continuously seek ways to deliver value to clients by meeting revenue targets, KPIs, and providing expert guidance.
• Conduct thorough data analysis to inform strategic decisions and improve client outcomes.
• Advocate for the adoption and optimization of new technologies and systems that enhance RevOps and client success.
• Provide expert training and support to clients on maximizing the use of HubSpot and other platforms.
• Stay informed on digital marketing and RevOps trends to maintain Rocket55's industry leadership.


Qualifications:
• Bachelor's degree in Business, Marketing, or a related field, or equivalent work experience.
• 2-4 years of experience in a Professional Services delivery role (functional, technical, or project/program management).
• Proven experience in revenue operations, particularly within a service or agency environment providing RevOps solutions.
• In-depth knowledge of HubSpot, including CRM, Marketing Hub, Sales Hub, and Operations Hub.
• Ability to deconstruct complex projects and challenges into manageable solutions while guiding clients through the process.
• Experience in creating and executing strategies for omnichannel marketing campaigns.
• Demonstrated ability to manage multiple client projects simultaneously with a focus on excellence.
• Strong analytical, strategic, and problem-solving capabilities.
• Excellent communication and interpersonal skills, with a talent for building strong client relationships.
• Proficiency in data analysis and reporting tools to support decision-making.

Preferred Qualifications:
• Advanced HubSpot certifications.
• Proven success in delivering RevOps services that significantly enhance client operational efficiency, revenue growth, and satisfaction.
• Experience in Marketing Operations and/or Sales Operations.
• Familiarity with additional CRM and marketing automation platforms is advantageous.

Compensation and Benefits:
This position offers full-time employment along with a comprehensive benefits package, including:
• Complimentary parking
• Health, dental, and vision insurance
• 401(k) with company matching contributions
• Life insurance and Accidental Death & Dismemberment (AD&D) coverage
• Company-provided Short Term Disability insurance
• Long Term Disability coverage
• Paid Time Off
• Holiday pay, including Floating Holiday

Commitment to Diversity:


Rocket55 is an equal opportunity employer, dedicated to fostering an inclusive workplace free from harassment and discrimination.

We aim to cultivate a culture where every team member feels valued, empowered, and motivated to achieve both personal and collective goals.

This commitment encompasses ensuring opportunity and accessibility for individuals from all backgrounds.


Note:

This job description provides a general overview of the position and does not encompass all responsibilities and qualifications that may be required. The role may evolve based on the company's needs.

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