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Regional Sales Manager

2 months ago

Fort Worth, Texas, United States Behr Process Corporation Full time
Job Summary

As a Regional Sales Manager at Behr Paint Company, you will be responsible for training, motivating, and providing merchandising and marketing advice to Field Sales and Training Representatives. Your goal will be to create and increase sales of product lines at national accounts in assigned regions, while ensuring a safe working environment.

Key Responsibilities
  • Communicate merchandising and selling techniques to increase sales with field sales reps and store department managers
  • Organize and coordinate store grand openings, set-ups, resets, planograms for products, and store remodels, including merchandising strategies
  • Educate field sales and store associates on product lines, specifications, product features, competitive advantages, tint techniques, paint procedures, effective marketing procedures, merchandising techniques, and product displays
  • Ensure proper stock inventory levels are met, including paints, stains, color cards, color chips, header boards, and point-of-purchase materials, by monitoring field sales reps' activities
  • Plan, organize, coordinate, and assign sales representatives to regional store openings, special events, setups, resets, displays, new product placement, and product knowledge
  • Create and foster positive store relationships in regard to promoting brand, selling new items, and maintaining proper planograms for stores
  • Establish, maintain, and develop relationships with new store locations
  • Complete activity reports supporting customer needs
  • Travel regularly with Field Sales and Training Reps to educate, monitor activity, and evaluate their effectiveness in stores
  • Communicate directives for new in-store processes, reporting, information gathering, and competitive activity
  • Monitor field sales reps' expenses and sales penetration rate by outlet
Qualifications and Experience

We are seeking a highly motivated and experienced professional with a Bachelor's degree in Marketing, Business Administration, or a related field, or equivalent work experience. You should have thorough and progressively responsible sales, retail, and customer service experience, as well as broad knowledge of retail business development, sales, marketing, and merchandising principles.

What We Offer

As a Regional Sales Manager at Behr Paint Company, you will have the opportunity to work with a dynamic team, develop your skills and expertise, and contribute to the success of our company. We offer a competitive salary, benefits, and opportunities for professional growth and development.

Equal Employment Opportunity

Behr Paint Company is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to providing a workplace that is free from discrimination and harassment, and where every employee feels valued, respected, and empowered to succeed.