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Digital Marketing Technology Delivery Manager

2 months ago

Ewing, Missouri, United States Church & Dwight Full time

Job Overview

Church & Dwight is seeking a highly skilled Marketing Technology Delivery Manager to join our team. As a critical role in driving our company's success, this leader will be responsible for working closely with Marketing and IT to design, implement, and support capabilities including Marketing Analytics, Digital Asset Management, and CRM.

Key Responsibilities

  • Lead and support the marketing analytics program, working closely with Business, IT, and Data & Analytics Office to enable data measurement, analyze marketing campaign management, and utilize SAAS tools to develop predictive models for increased marketing ROI.
  • Identify new opportunities to further leverage analytics, data, and analytical solutions, prioritizing opportunities with the biggest potential benefit to the business.
  • Define the execution approach for project implementation and be held accountable for the quality of the solution.
  • Maintain financials/budgets during the course of project execution.
  • Partner with Solution Architect to build solutions that align with our company's macro architecture.
  • Work with stakeholders to better understand customer needs and identify and address accessibility and usability issues to recommend to the development team based on the data.
  • Work with IT Leadership and Business Engagement Managers to develop IT initiatives that are aligned with marketing and international business unit strategies to enable global marketing campaigns, optimization capabilities, and overarching scale.
  • Define and manage product roadmaps, communicating delivery to key stakeholders and the wider business.
  • Investigate and evaluate software products to remain informed on new technologies and best practices for marketing technologies to fit the organization's present and future goals.
  • Manage third-party resources/vendors for project and development activities and ongoing system support.
  • Build strong partnerships with business clients on initiatives and maintain a high level of customer satisfaction based on defined business goals.
  • Contribute to improvements to Church & Dwight's architecture standards, processes, and practices.

Requirements

  • 10+ years of Marketing Technology, Analytics, or relevant industry experience, including managing teams with direct reports.
  • Agile and product mindset: Expertise working with others in a cross-functional multi-team environment, including running successful scrum teams.
  • 3+ years running projects using Power BI, Google Analytics, and GTM.
  • Ability to influence behaviors of leaders at all levels and without traditional hierarchy.
  • Ability to communicate thoughts, concepts, practices effectively at all levels, adjusting as needed to a target audience.
  • Demonstrate a commitment to continually improve, share learning with others, and encourage team development.
  • Able to demonstrate an ability to provide innovative solutions using development tools and processes.