Product Marketing Specialist
1 day ago
Legrand NA is seeking a highly skilled Product Marketing Specialist to join our Data, Power and Control Team. As a key member of our team, you will play a critical role in the launches, promotional programs, and communication of our products and associated technology.
Main Responsibilities- Communicate Product Information: Clearly and concisely communicate product and technical information to our target audience through various mediums.
- Collaborate with Cross-Functional Teams: Work closely with Product Management, Engineering, Creative Services, Campaign Marketing, Channel Marketing, and Sales teams to deliver collateral, context, and support materials for successful product launches.
- Research and Thought Leadership: Conduct research and provide thought leadership to create technical marketing collateral that drives consumers to our brand and product.
- Product Information Management: Update and maintain product information on our website, including adding new collateral, copy, and images, as well as creating new landing pages and driving towards excellent user experience.
- Internal and External Sales Support: Create high-impact, useful tools to aid internal and external sales teams.
- Communication and Alignment: Facilitate effective communication between internal teams to ensure alignment on product and marketing strategies.
- Customer-Facing Representation: Represent the organization in customer-facing calls and events as needed.
- Education: Bachelor's degree from a four-year college or university with an emphasis in Marketing, Business, or a related field.
- Experience: 2-4 years of experience in product marketing, application/lifestyle marketing, or a related field; experience in data or telecommunications marketing is a plus.
- Skills and Knowledge: Computer proficiency with knowledge of Microsoft Office products (Word, Excel, Outlook, PowerPoint, Visio); effective oral and written communication skills; strong organizational, research, and planning skills; ability to work independently and in a dynamic team environment; strong presentation and interpersonal skills; and a focus on quality deliverables.
Legrand NA offers comprehensive medical, dental, and vision coverage, as well as distinctive benefits such as a high employer 401K match, above-benchmark paid maternity leave, paid time off to volunteer, and an active women's network.
About LegrandRepresenting more than 150 years of innovation, Legrand is the global specialist in electrical and digital building infrastructures. Our purpose is to improve lives by transforming the spaces where people live, work, and meet with electrical and digital infrastructures and connected solutions that are simple, innovative, and sustainable.
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