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Spirits Brand Marketing Manager

2 months ago

Chicago, Illinois, United States GALLO Full time
About the Role

We are seeking a highly skilled Spirits Associate Brand Manager to join our team at E. & J. Gallo Winery. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing initiatives to drive business growth and profitability for our spirits brands.

Key Responsibilities
  • Develop and implement comprehensive marketing plans to achieve business objectives for assigned spirits brands
  • Manage multiple marketing platforms to ensure alignment with brand objectives and drive business results
  • Oversee the business review process for assigned brands, ensuring marketing plans are consistent with company growth and profit objectives
  • Collaborate with cross-functional teams to drive project and plan execution
  • Develop and maintain a deep understanding of consumer and trade behavior to inform business decisions
  • Communicate brand status and progress to management in ad-hoc meetings
  • Identify and evaluate business opportunities and key issues, drivers, and growth opportunities in partnership with Commerce Marketing and Insights teams
  • Stay up-to-date on new trends and competitive activities to drive marketing effectiveness and efficiency
  • Manage outside agencies to accomplish objectives on schedule and within budget
  • Oversee the work of outside agencies
  • Plan, attend, and recap monthly market visits to work alongside Sales and Distributor partners
  • Build, track, and update A&P budget for assigned brands
Requirements
  • Master's degree plus 3 years of communications, finance, marketing, military, operations, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility
  • OR Bachelor's degree plus 5 years of communications, finance, marketing, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility
  • OR Bachelor's degree plus 3 years of Gallo experience reflecting increasing levels of responsibility
  • OR High School Diploma or State-issued equivalency certificate plus 9 years of communications, finance, marketing, military, operations, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility
Preferred Qualifications
  • Master of Business Administration degree plus 3 years of Gallo brand marketing experience reflecting increasing levels of responsibility
  • Spirits or Beer marketing experience
  • Public relations experience, particularly in spirits or beer
  • Agency and/or agency management experience
  • On premise spirits or beer experience
  • Tasting Room and/or direct to consumer sales experience
  • Possess CSW, CSS, WSET and/or CMS certifications
  • Familiarity with the three-tiered beverage alcohol industry distribution system
  • Multiple Gallo marketing rotations
  • Brand marketing experience
  • Experience training and developing junior level brand marketers in executing brand and organizational objectives
  • Experience managing business operations and leveraging basic finance and accounting principles
What We Offer

We offer a competitive benefits package, including a comprehensive health insurance plan, 401(k) matching, and paid time off. We are an equal opportunity employer and welcome applications from diverse candidates. Please note that this position will not provide sponsorship for this opportunity.

This position includes a competitive benefits package. Please click here to view our full list of benefits or click here to watch our video.

This position will not provide sponsorship now or in the future for this opportunity.

To view a full job description, please click here.

Job Requisition ID: BRA001

Recruiter: Adam Johnson

Gallo's policy is to afford equal employment opportunity to all applicants and employees and not to discriminate on the basis of race, traits historically associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law.

Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.

Gallo will comply with state and local laws prohibit discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions).

We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know.

Gallo is enrolled in the Department of Homeland Security's E-Verifying program and will use the program to verify the employment eligibility of all newly hired employees as required.

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Employee Polygraph Protection Act