Brand Manager, Marketing Leader
1 week ago
The Kraft Heinz Company is a leading food and beverage company with a rich history of innovation and growth. We're seeking a talented Brand Manager to lead the Classico Pasta Sauce business, driving transformative and profitable growth through strategic planning and execution.
This role requires a strong business acumen, with experience in developing and executing marketing strategies, managing cross-functional teams, and driving business growth. The ideal candidate will be a strategic thinker, with excellent communication and interpersonal skills, and the ability to influence and drive decisions.
Key responsibilities include:
- Developing and executing short- and long-term business and marketing plans for Classico
- Leading brand communications strategy and partnering with Omnishopper teams to bring brand strategy to life
- Building and optimizing key elements of the brand foundations, including point of difference and socializing and driving buy-in for brand evolution
- Determining financial viability, operational feasibility, and strategic fit of brand activities
- Building a roadmap for brand growth, including demand and supply-generating initiatives
- Managing cross-functional commercialization teams to deliver product and packaging changes
- Partnering with Consumer Insights teams to drive consumer learning plans
We're an equal opportunity employer, committed to diversity and inclusion. If you're a motivated and results-driven professional with a passion for marketing and business growth, we encourage you to apply for this exciting opportunity.
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