Digital Media Strategist

3 days ago


New York, New York, United States LifeMD Full time
LifeMD is a leading provider of virtual primary care, offering telemedicine, laboratory and pharmacy services, and specialized treatment across over 200 conditions. As a Digital Media Strategist, you will drive user acquisition for our internal brands, leveraging multiple campaign strategies throughout numerous platforms to hit strict performance metrics (CPA, CPL).

This role requires a proven track record of spending $5k - $20k/day while managing and optimizing advertising campaigns, analyzing data within platforms, and utilizing data to make optimizations. You will work closely with the design team to implement thorough creative testing processes and report against results.

The ideal candidate has a Bachelor's Degree in Marketing, Business, or similar, and at least 2+ years of full-time experience buying digital media on social media platforms. Ad platform certification is preferred, and knowledge of programmatic is a bonus. Salary: $85,000-$125,000.

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