Marketing Insights and Strategy Professional

7 days ago

Augusta, Maine, United States ATC Development Full time
Job Opportunity

ATC Development is a dynamic and forward-thinking company that builds, owns, and manages apartment communities. We are committed to our core values of customer service, life-enhancing work, professionalism, teamwork, and value creation. Our company has a strong reputation for providing first-class service to our residents and an environment of opportunity for our employees.

We are seeking a talented Marketing Insights and Strategy Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing targeted marketing strategies that drive results and enhance our brand's online presence.

Key Responsibilities
  • Craft and implement tailored marketing plans that align with our brand's goals and financial targets.
  • Analyze and track property performance metrics, identify trends, and adjust strategies to drive results.
  • Oversee property websites and Internet Listing Services (ILS), ensuring our communities shine online with engaging and up-to-date content.
  • Manage online reviews and feedback, developing reputation strategies that keep residents happy and showcase positive experiences in our communities.
  • Conduct training sessions to equip property teams with the latest marketing tools and strategies, keeping everyone aligned with company goals.
  • Monitor marketing performance data, adjust tactics, and stay ahead of the competition with your analytical insights.
  • Lead community events and social media campaigns, creating moments that build connections and brand awareness.
  • Oversee the creation and distribution of marketing materials, including promotional items, move-in gifts, and community newsletters that reflect our brand's commitment to quality and enhancing the resident experience.
Why Join Us?
  • Collaborative Environment: You will work with an innovative, fun, and supportive team that values creativity and forward-thinking ideas.
  • Growth Opportunities: We believe in developing our talent. You'll have access to professional growth, industry events, and networking opportunities.
  • Impactful Work: Your marketing strategies will help build thriving communities that people are proud to call home.
  • Work-Life Balance: We understand the importance of balance and seek to provide a vibrant, inclusive culture as part of who we are.
Requirements
  • Bachelor's degree in Marketing, Business, or a related field preferred.
  • Experience in marketing strategy, data analysis, and performance tracking within the multifamily apartment industry.
  • Strong analytical skills with a focus on delivering actionable insights.
  • Excellent communication and interpersonal skills, with a knack for resident engagement.
  • Proficiency in marketing analytics tools, website management, and social media platforms relevant to the multifamily sector.
  • Strong interpersonal and customer service skills.
  • Self-motivated, skilled time manager.
  • Dependable transportation, safe driving record, and current automobile insurance and valid drivers' license.

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