Digital Marketing Strategist

2 days ago


California, United States Star Entertainment GmbH Full time
Job Title: Performance Marketing Manager

About the Role:

We are seeking a highly skilled Performance Marketing Manager to join our online marketing department and support our marketing team in driving ticket sales and increasing revenue.

Key Responsibilities:

  • Develop and execute online marketing strategies to enhance our online performance and drive business growth.
  • Manage the strategy, execution, and return on ad spend (ROAS) of online marketing campaigns, including campaign setup, creative testing, reporting, analysis, and optimization.
  • Collaborate with internal and external teams to drive growth and efficiency.
  • Provide input to predictive models that drive company growth.
  • Stay up-to-date with the latest industry trends and best practices in performance marketing.

Requirements:

  • 3+ years of experience in paid search/social/app marketing, with a BA/BS degree and excellent analytical skills.
  • Proven track record of driving positive ROI by optimizing CPC, LTV, and ROAS.
  • Ability to manage budgets with aggressive targets and thrive in a fast-paced environment.
  • Strong vision and strategy, with a never-ending appetite to optimize bidding/targeting/audience strategies.
  • Curious, humble, and goal-oriented, with excellent communication and collaboration skills.

About Star Entertainment:

Star Entertainment is an international production company that has been a pioneer in film, live entertainment, culture, and philanthropy since 1999. We have produced films featuring acclaimed talents, created significant cultural installations, and hosted renowned artists. Our initiatives have raised over 50 million USD for charitable organizations.



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