Senior Integrated Campaign Manager
4 weeks ago
At Intercom, we're revolutionizing the way businesses interact with their customers through AI-powered customer service. As a Senior Integrated Campaign Manager, you'll play a critical role in driving demand generation and aligning with our strategic goals.
Key Responsibilities:- Develop and execute integrated campaigns that engage prospects and drive pipeline generation.
- Collaborate with cross-functional teams, including sales, PMM, content, field, and brand, to ensure campaign alignment with business objectives.
- Analyze campaign performance data and make data-driven recommendations to optimize campaign effectiveness.
- Monitor and report on funnel metrics to understand lead progression and inform campaign strategy.
- 5+ years of demand generation experience at a B2B technology company.
- Proven track record of developing and executing integrated campaigns across key channels that generate pipeline.
- Strong writing skills and ability to communicate complex ideas in simple terms with brand voice and conversion in mind.
- Strong analytical skills and ability to interpret data to make data-driven decisions.
- Experience using automation and analytics platforms such as Marketo, Salesforce, Tableau, and Outreach.
- Competitive salary and meaningful equity.
- Catered lunch and a fully stocked kitchen.
- Comprehensive medical, dental, and vision coverage.
- Flexible paid time off policy.
- Paid Parental Leave Program.
- 401k plan.
- In-office bicycle storage.
We're a well-treated bunch, and we're committed to creating a safe and cohesive work environment for everyone. If you're passionate about customer service and demand generation, we'd love to hear from you.
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