Senior Marketing Manager, Software and Services

1 week ago


San Francisco, California, United States Amazon Full time
About the Role

We are seeking a highly skilled Senior Marketing Manager, Software and Services to join our team at Amazon. This is a critical role that will be responsible for developing and executing a comprehensive product marketing strategy for our software and services offerings.

Key Responsibilities
  • Develop and Execute Product Marketing Strategy: Create and implement a product marketing strategy that aligns with our business objectives and drives customer acquisition and retention.
  • Market Research and Analysis: Conduct market research and analysis to understand customer needs and preferences, and develop insights to inform our product marketing strategy.
  • Message Development and Content Creation: Develop compelling messaging and content that resonates with our target audience and drives engagement.
  • Collaboration with Cross-Functional Teams: Partner with cross-functional teams, including product management, sales, and customer success, to ensure alignment and effective execution of our product marketing strategy.
  • Metrics and Performance Analysis: Develop and track key metrics to measure the success of our product marketing efforts and make data-driven decisions to optimize our strategy.
About the Team

Our Global Marketing Team is responsible for bringing the eero experience to life through full-funnel marketing initiatives. We are a results-driven team that focuses on driving efficiencies and delivering against our sales and revenue goals.

Requirements
  • 9+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience driving direction and alignment with cross-functional teams
  • Bachelor's degree or higher in an associated discipline
  • 7+ years of demonstrable product marketing, Go-To-Market, product management, and/or program management experience with software programs.
  • Proven track record of developing and delivering go-to-market plans.
  • Superb written and verbal communication and interpersonal skills.
  • Excellent time management skills. Never misses a deadline and ensures that others don't either.
  • Technical category experience or desire to become technically versed in the networking category.
  • Passion for experimentation. Values continuous learning and displays a growth mindset.
  • Detail-oriented, but not afraid of failing.
  • Creativity; demonstrated examples of thinking outside of the box and bringing creativity to the marketing organization.
  • Deep understanding of research & insight, including how to develop research briefs, analyze and apply customer insights to inform a product strategy, marketing program or business objective;


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