Category Insights Analyst

1 week ago


Needham, Massachusetts, United States SharkNinja Full time
About the Role

At SharkNinja, we're committed to delivering high-quality products that make life easier for our consumers. As a Category Analyst, you'll play a critical role in driving analytics and strategic support to our Category Manager, providing proactive business insights to drive growth and success.

Key Responsibilities
  • Develop and deliver actionable reporting to inform business decisions and drive winning strategies at the subcategory level.
  • Serve as the internal category expert, providing insights and recommendations to drive business growth.
  • Generate and present comprehensive strategies on pricing, promotional impacts, positioning, competitive landscape, and market needs.
  • Manage the delivery of daily, weekly, and monthly reporting on the health of the business, identifying category gaps and opportunities.
  • Craft compelling sales stories with strategic recommendations to differentiate Ninja from competitors, driving increased distribution, space, and displays.
Core Skills
  • Build strong partnerships with internal and external stakeholders, demonstrating a customer-centric mindset.
  • Drive objective analytics and insights to inform business decisions.
  • Develop creative solutions to complex problems, demonstrating innate curiosity and a desire to innovate.
  • Act as the voice of the market and category, providing expert insights and recommendations.
Requirements
  • Bachelor's Degree or equivalent experience.
  • 2+ years of relevant work experience in category management or sales analysis.
  • Experience working for a consumer goods company is preferred.
  • Demonstrated ability to multi-task and detail-oriented, ensuring deadlines are met.
  • Ability to handle multiple projects in a fast-paced work environment.
  • Effective communication and interpersonal skills.
  • Experience pulling and analyzing syndicated data (IRI, Nielsen, NPD, GFK, etc.).
  • Advanced Microsoft Excel/Office skills.
About SharkNinja

We're committed to creating a diverse, equitable, and inclusive work environment where all associates can bring their authentic selves to work. We value each unique voice and blend our diverse skills to strengthen our innovation every day.



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