Strategic Product Marketing Leader for Digital Innovation
11 hours ago
Pursue a challenging role at Philo, Inc., where you will lead the development and execution of integrated product marketing strategies that drive growth and customer satisfaction.
The ideal candidate will have 8+ years of experience in product marketing or related roles, with a proven track record of developing go-to-market strategies across products, particularly in direct-to-consumer or ecommerce environments.
A highly analytical individual with a data-driven mindset, you will leverage business intelligence tools and SQL to develop customer insights that drive business results. Strong leadership skills are essential, with experience managing and developing high-performing teams.
You will collaborate with cross-functional stakeholders, including product, data science, marketing, engineering, and business teams, to deliver world-class experiences for customers.
A passionate advocate for technology, you will balance strategic vision with hands-on execution, ensuring timely delivery of key initiatives and outcomes.
Responsibilities:- Develop a comprehensive marketing strategy that aligns with Philo's business goals.
- Oversee go-to-market strategy for programmatic advertising business (B2B).
- Define durable customer segments by leveraging deep customer insights.
- Collaborate with product management, engineering, marketing, and data teams to refine product positioning and messaging.
- Drive cross-functional initiatives to improve overall lifetime value (LTV).
- Ensure successful product launches through go-to-market execution.
- Establish and monitor key metrics for initiatives with a focus on continuous optimization.
- Inform potential strategic partnerships and own relevant marketing execution.
- 8+ years of experience in product marketing or related roles.
- Proven track record of developing go-to-market strategies across products.
- Highly analytical with a data-driven mindset.
- Strong leadership skills with experience managing high-performing teams.
- Experience collaborating with cross-functional stakeholders.
- Exceptional communication, presentation, and storytelling skills.
- Proven ability to balance strategic vision with hands-on execution.
We offer a competitive annual salary of $220,000, company stock options, and health benefits. This is a full-time position based in San Francisco, CA, Brooklyn, NY, or remote. We value a diverse and inclusive workplace and welcome people of different backgrounds, experiences, skills, and perspectives. Philo, Inc. is an equal opportunity employer.
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