Senior Performance Marketing Strategist

7 days ago

New York County New York, United States Blue Nile Full time
About Blue Nile

Blue Nile is a leading online retailer of certified diamonds, engagement rings, and fine jewelry. We are committed to delivering exceptional customer experiences and providing unparalleled quality and service.

Job Summary

We are seeking a highly skilled Senior Performance Marketing Strategist to join our dynamic team. As a key member of our marketing department, you will be responsible for developing and executing strategic campaigns across Meta, Pinterest, and YouTube to drive customer acquisition, engagement, and conversion.

Key Responsibilities
  • Campaign Development and Execution
    • Develop, implement, and manage social-first performance marketing strategies across Meta, Pinterest, and YouTube.
    • Utilize data-driven decision-making to inform campaign adjustments and future strategies.
  • Campaign Optimization and Analysis
    • Monitor and optimize campaigns to achieve key performance metrics (KPIs) such as ROAS, CPA, and CTR.
    • Conduct A/B testing to identify best practices and improve campaign effectiveness.
  • Collaboration and Communication
    • Collaborate with the marketing team to align campaign strategies with overall business goals.
    • Communicate campaign performance and insights to stakeholders, providing recommendations for improvement.
  • Platform Management
    • Foster strong relationships with platform representatives to leverage new features and opportunities.
Requirements
  • Education and Experience
    • Bachelor's degree in Marketing, Business, or a related field.
    • 4+ years of experience in a performance marketing and/or social media buying role, with a focus on Meta, Pinterest, and YouTube advertising preferred (Agency experience is a plus).
  • Skills and Qualifications
    • Strong analytical skills with a proven track record of managing and optimizing large-scale advertising campaigns.
    • Experience with campaign optimization strategies such as A/B testing, audience targeting, bid management, and creative best practices.
    • Proficiency in using ad platforms such as Facebook Ads Manager, Pinterest Ads Manager, YouTube Analytics, and Google Analytics.
    • Excellent understanding of audience targeting, bidding strategies, and creative best practices.
Benefits

At Blue Nile, many of our roles offer a high-quality, comprehensive benefits package including healthcare, paid time off, retirement planning, and opportunities for career advancement.

Some offerings are dependent upon the role, employment type, work schedule, or location:

  • Paid time off
  • Medical, Dental, Vision, and Prescription Insurance
  • 401(k) Retirement Plan with company match
  • Flexible spending account
  • Health savings account
  • Tuition Reimbursement
  • Employee discount
  • Parental leave
  • Life insurance
Compensation

Annual base pay: $75,000 - $95,000. Final pay rate shall be determined and is based on experience and qualifications.

  • Senior Performance Marketing Strategist

    1 week ago

    New York, New York, United States Clear Full time

    As the Senior Performance Marketing Strategist at CLEAR, you will be instrumental in crafting and implementing innovative strategies aimed at enhancing customer acquisition and driving revenue growth. This role requires a proactive individual with a strong focus on strategic planning, daily operations management, and data-informed decision-making.Key...

  • Senior Performance Marketing Strategist

    2 weeks ago

    New York, New York, United States Clear Full time

    As the Senior Performance Marketing Strategist at CLEAR, you will be instrumental in crafting and implementing innovative strategies aimed at enhancing customer acquisition and driving revenue growth. This role requires a proactive individual with expertise in strategic planning, daily operations management, and data-informed decision-making.Key...

  • Senior Performance Marketing Strategist

    2 weeks ago

    New York, New York, United States Clear Full time

    As the Senior Performance Marketing Strategist at CLEAR, you will be instrumental in crafting and implementing innovative strategies aimed at enhancing customer acquisition and driving revenue growth. This role requires a proactive individual with expertise in strategic planning, operational management, and data-informed decision-making.Key...

  • Senior Director, Performance Marketing Strategist

    4 days ago

    New York, New York, United States Baked By Melissa Full time

    Job DescriptionThe Senior Director, Performance Marketing Strategist will be a key leader on the Growth team with responsibility for customer acquisition and retention efforts across all business units. They will lead a team of marketing professionals, collaborate closely with other departments, and leverage data-driven insights to optimize marketing...

  • Senior Marketing Strategist

    1 week ago

    New York, New York, United States Onward Search Full time

    Job Title: Senior Digital StrategistAbout Onward Search: Onward Search is a leading digital recruitment agency that connects top talent with innovative companies.Job Description:We are seeking a highly skilled Senior Digital Strategist to join our team at a Digital Tech Agency. As a key member of the team, you will be responsible for developing and executing...

  • Performance Marketing Strategist

    2 weeks ago

    New York, United States Inspira Education Full time

    Job DescriptionJob DescriptionAbout Inspira EducationInspira Education is one of the fastest-growing edtech startups in the US. As the world's leading network of top admissions consultants in medical, legal, business, and college studies, we're building software and services in one place—disrupting long-entrenched institutions with products and...

  • Senior Marketing Strategist

    4 weeks ago

    New York, United States Alchemy Worx Full time

    Job DescriptionJob DescriptionAlchemy Worx is an audience management and retention agency specializing in email marketing, SMS marketing, and paid social. The agency offers businesses advanced marketing services, utilizing time-tested methods, and procedures to secure a higher rate of customer retention. The Senior Marketing Strategist is responsible for...

  • Senior Marketing Strategist

    3 weeks ago

    New York, United States Alchemy Worx Full time

    Job DescriptionJob DescriptionAlchemy Worx is an audience management and retention agency specializing in email marketing, SMS marketing, and paid social. The agency offers businesses advanced marketing services, utilizing time-tested methods, and procedures to secure a higher rate of customer retention. The Senior Marketing Strategist is responsible for...

  • Senior Marketing Strategist

    1 month ago

    New York, United States Alchemy Worx Full time

    Job DescriptionJob DescriptionAlchemy Worx is an audience management and retention agency specializing in email marketing, SMS marketing, and paid social. The agency offers businesses advanced marketing services, utilizing time-tested methods, and procedures to secure a higher rate of customer retention. The Senior Marketing Strategist is responsible for...

  • Senior Marketing Campaign Strategist

    2 weeks ago

    New York, New York, United States Gallagher Bassett Full time

    Senior Marketing Campaign StrategistBecome a part of a leading organization in claims management, risk assessment, and loss prevention consulting, committed to delivering outstanding client service and achieving superior results.Part-time role: 20-29 hours weeklyRemote work opportunityKey ResponsibilitiesImplement marketing initiatives to foster organic...

  • Senior Commerce Strategist

    2 weeks ago

    New York County, New York, United States Platform at Publicis Full time

    Job OverviewThe Senior Commerce Strategist will serve as the primary overseer of search and commerce media initiatives for designated brands. This role entails the continuous monitoring and enhancement of search and commerce campaign strategies, execution, and innovation.As a Senior Commerce Strategist, it is essential to cultivate and sustain a...

  • Senior Performance Marketing Strategist

    3 days ago

    New York, New York, United States Blue Nile Full time

    Job DescriptionAbout Blue NileBlue Nile is a leading online retailer of certified diamonds, engagement rings, and fine jewelry. We strive to deliver exceptional customer experiences and provide unparalleled quality and service. As we continue to grow, we are seeking a talented Senior Performance Marketing Specialist to join our dynamic team.Key...

  • Lead Marketing Strategist

    2 weeks ago

    New York, New York, United States DoSomething Full time

    LEAD MARKETING STRATEGISTReports to: Senior Director of MarketingCompensation: $58,000 - $63,000Location: Remote with preference for candidates in the New York City Metro area.ABOUT USDoSomething is a well-established nonprofit organization dedicated to empowering young individuals to create meaningful change. Our initiatives have led to significant...

  • Senior Marketing Strategist

    2 weeks ago

    New York, New York, United States Broadridge Full time

    About Broadridge: At Broadridge, we have cultivated a culture that prioritizes empowering individuals to achieve greater success. If you are enthusiastic about advancing your career while supporting others, we invite you to explore opportunities with us. Position Overview: Broadridge is in search of a Senior Marketing Strategist to enhance our vibrant team....

  • Client Success Strategist, Performance Marketing

    2 weeks ago

    New York, New York, United States Outbrain Full time

    About Outbrain Outbrain stands as one of the leading platforms for content recommendations globally, providing audiences with tailored and engaging content while acting as a vital partner for top digital media companies. We are in search of a Client Success Strategist to join our Global Performance Team. This role will be pivotal in managing relationships...

  • Marketing and Creative Strategist

    5 days ago

    New York, New York, United States Sundae School Full time

    About Sundae SchoolSundae School is a dynamic and innovative company seeking a highly skilled Marketing and Creative Strategist to join our team. As a Marketing and Creative Strategist, you will be responsible for developing and executing innovative marketing strategies to drive brand awareness and engage our target audience in the fast-paced fashion and...

  • Senior Marketing Content Strategist

    2 weeks ago

    New York, New York, United States DoubleVerify Full time

    About Us DoubleVerify (DV) stands at the forefront of digital media measurement and analytics. Our commitment is to bolster the internet's integrity, safety, and security while ensuring a fair value exchange in digital media transactions. Fortune 500 brands globally depend on our impartial data and analytics to enhance their digital advertising strategies. ...

  • Retail Marketing Strategist

    1 week ago

    New York County, New York, United States Order Full time

    Job OverviewWe are seeking an innovative Retail Marketing Strategist to develop and enhance the marketing approach for Order's retail sector. The Retail Marketing Strategist will collaborate closely with both marketing and sales teams to stimulate and capture demand across various retail sub-industries, including but not limited to apparel, automotive, food...

  • Senior Client Strategist

    3 months ago

    New York, United States Piano Full time

    Job DescriptionJob DescriptionSalary: Piano Overview Piano’s Digital Experience Cloud empowers organizations to understand and influence customer behavior. By unifying customer data, analyzing behavior metrics and creating personalized customer journeys, Piano helps brands launch campaigns and products faster, strengthen customer engagement and drive...

  • Senior Commerce Strategist

    2 weeks ago

    New York, New York, United States Platform at Publicis Full time

    Job OverviewCompany Overview:Platform at Publicis is a specialized agency model tailored for GSK, representing one of Publicis Media's key global client segments. Our mission is to revolutionize the Publicis framework through advancements in technology and innovative operational methodologies. We integrate Media with Data and Technology to forge deeper...