Digital Commerce and Marketing Director

5 days ago


Commerce, California, United States GoldBug Full time
Job Title: Director of Digital Commerce and Digital Marketing

At Goldbug, we are seeking a highly skilled and experienced Director of Digital Commerce and Digital Marketing to lead our e-commerce efforts and drive business growth. As a key member of our team, you will be responsible for developing and implementing strategies to increase revenue, improve customer engagement, and enhance our online presence.

Key Responsibilities:
  • Develop and execute e-commerce growth strategies across multiple channels, including marketplaces, wholesale, and direct-to-consumer (DTC) sales.
  • Manage the e-commerce P&L, including revenue, spend, and product assortment launch strategies.
  • Optimize performance of ad and marketing efforts to drive traffic and conversion.
  • Partner closely with cross-functional teams, including Merchandising, Design, Product Development, Sales, and Production Planning, to execute on e-commerce strategies.
  • Research and understand market trends, consumer behavior, and competitor activity to inform e-commerce strategies.
Requirements:
  • 10+ years of e-commerce experience, including marketplaces and DTC sales.
  • 5+ years of management experience.
  • Deep understanding of 3P best practices, including paid marketing, SEO, product pages, and promos.
  • Experience building digital merchandising assortments and strategies.
  • Proven track record of launching new products and scaling existing businesses within Amazon and other marketplaces.
  • Strong ability to analyze data and develop recommendations based on analysis.
  • Experience leading and activating digital marketing initiatives for DTC and with marketplace partners.
What We Offer:
  • Competitive salary range: $130-$160k.
  • Hybrid work arrangement, with flexibility to work from home or in our Denver office.
  • Comprehensive benefits package, including medical, dental, vision, life insurance, disability insurance, and 401k with matching.
  • Opportunities for professional growth and development.


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