Senior Creative Strategist

6 days ago


San Francisco, California, United States Linqia Full time
About the Role

Linqia is a leading influencer marketing company that partners with top brands to create compelling and effective campaigns. As a Senior Creative Strategist, you will be responsible for developing and executing creative strategies that drive results for our clients.

Key Responsibilities
  • Creative Strategy
    • Develop and ideate on insight-driven creator campaign ideas for our clients
    • Lead the creation of proposals and proactive decks
    • Design Canva slides and create social media mocks for proposals and proactive decks
  • Creative Execution
    • Craft creative briefs for creators, including sourcing music and designing mood boards
    • Give creators feedback on their creative outlines/scripts to up-level their creative executions
  • Industry Trends
    • Stay on top of social media and creator trends with a view to how we can tap into these for our clients
  • Special Projects
    • Brief partner agency on trending Instagram content creation for CPG/retail client
    • Oversee social media strategy for CPG/retail client (including reviewing monthly reports and ideating for future creator campaigns and brand handle content)
Requirements
  • 5+ years of creative experience at a creative agency, social media platform, influencer marketing agency, or brand-side
  • Experience ideating on campaigns, building proposals, and presenting to clients
  • Knowledge of social media platforms (in priority order: Instagram, TikTok, YouTube, Pinterest, and beyond)
  • Experience with 2 or more of the following: copywriting, mock creation, art direction, graphic design, brand strategy, video editing, creative strategy
  • Familiarity with Canva, Keynote, and Photoshop
  • Bachelor's degree or equivalent
  • Located in the SF Bay Area and able to commute to the office two times a week


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