Communications Director

3 weeks ago


Richmond, Virginia, United States Virginia Economic Development Partnership Full time
Job Title: Communications Director

Virginia Economic Development Partnership (VEDP) is seeking a highly skilled Communications Director to lead and oversee all communications strategies and initiatives to promote Virginia as a premier travel destination.

Key Responsibilities:

  • Develop and execute effective communications strategies that align with VEDP's goals and objectives.
  • Create and manage an annual communications plan, including media outreach, public relations, and public affairs strategy.
  • Build and maintain strong working relationships with local, regional, state, and national media.
  • Proactively pitch stories to media and manage media inquiries.
  • Serve as VEDP's media contact and spokesperson.
  • Manage and monitor press interviews with key leadership.
  • Oversee the planning of press visits and media familiarization tours.
  • Write and/or edit PR materials as needed, including talking points, accolades, press releases, media profile sheets, etc.
  • Plan/oversee Virginia-based media events as necessary, such as press conferences, media lunches, etc.
  • Work with VEDP executive team to coordinate the execution of press announcements with the Governor's Office, as well as other public affairs strategies and communication.
  • Implement crisis communication strategies when needed to manage and mitigate potential issues.
  • Act as lead for all communications efforts in crisis situations, coordinating responses and managing communications across channels to protect VEDP's brand reputation.
  • Provide communication support and training to VEDP staff as needed.
  • Track media interactions and report on earned media coverage.
  • Collaborate with tourism partners, industry stakeholders, and government agencies to promote Virginia tourism.
  • Represent VEDP at industry conferences, meetings, and events.
  • Coordinate with VEDP's Procurement department for invoicing and contracts.

Requirements:

  • Minimum of 10 years' experience in communications, public relations, journalism, marketing, or a related field; at least 5 years' experience in the tourism or public affairs sector preferred.
  • Proven track record of developing and executing successful communication strategies and campaigns.
  • Knowledge and understanding of Virginia state government processes preferred.

Salary: $85,000. Application Deadline: November 13, 2024.



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