Email Campaign Coordinator
21 hours ago
Velvet LLC is a US-based fashion company known for its high-quality, fashion-forward clothing. We're committed to providing excellent customer service and driving business growth through innovative marketing strategies.
Job DescriptionWe're seeking a seasoned Email Marketing Coordinator to join our team. The ideal candidate will have a strong background in email marketing, excellent analytical skills, and the ability to drive results-driven campaigns.
In this role, you'll work closely with our Merchandise, Creative, Copy, and Retail teams to create and execute effective email campaigns, maintain an ecomm content calendar, and optimize all email campaigns to drive engagement, retention, traffic, revenue, loyalty, and grow our email subscriber list.
Responsibilities- Collaborate with cross-functional teams to develop and execute strategic email campaigns.
- Design and implement A/B testing and segmentation strategies to improve email campaign performance.
- Analyze email campaign data to inform future marketing initiatives and optimize existing campaigns.
- Stay up-to-date on industry trends and best practices in email marketing.
To succeed in this role, you'll need:
- A Bachelor's Degree in Marketing, Communications, or related field.
- At least 2 years of experience in email marketing, with a focus on analytics and campaign optimization.
- Experience with email service providers (ESPs) such as Klaviyo or similar providers.
- Strong understanding of HTML, CSS, and Adobe Creative Suite.
- Ability to analyze complex data sets and drive insights-driven decisions.
We offer a competitive salary of $65,000 per year, comprehensive health, vision, and dental benefits, and bonus eligibility.
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