Marketing Analytics Director

3 days ago


Atlanta, Georgia, United States Sedgwick Full time

Welcome to Sedgwick, where we're passionate about making a positive impact on the world through the people and organizations we serve.

About the Role

We're seeking an experienced Marketing Analytics Director to join our team. This role will be responsible for developing and assessing the data strategy and insights to best understand Sedgwick's customers.

The ideal candidate will have 8+ years of experience in customer data management leadership and expertise in data and analytics. They will also possess strong analytical abilities and the ability to communicate complex information effectively.

The salary for this position is estimated at $125,000 per year, based on industry standards and market conditions in Atlanta, Georgia.

Key Responsibilities
  • Establishes Sedgwick's enterprise data foundation for Marketing and GTM function.
  • Develops and executes a data-led customer strategy roadmap.
  • Formulates, evaluates and implements data governance policies and procedures for assurance that data collected is high quality and in compliance with data privacy regulations.
Requirements

To be successful in this role, you will need:

  • A Bachelor's degree in Data Science, Math, Economics, IT, Computer Science, Engineering, or Business.
  • 8+ years of Customer Data Management leadership experience.
  • Experience in data analysis/querying software like SQL, Python, Relational Databases, Teradata, Snowflake, and/or Databricks.
  • Demonstrated understanding of marketing data needs including linking leads, events, web, programmatic, email and search data.
Benefits

We offer a comprehensive benefits package, including medical, dental, and vision insurance, 401(k) matching, and paid time off.



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