Strategic Product Development Manager
4 weeks ago
About the Role:
We're seeking a seasoned Senior Product Manager to drive profitable growth for Convivial Brands. As a key member of our Product Management and Marketing Team, you'll play a pivotal role in developing the strategic product roadmap for new product development, portfolio management, and product lifecycle management.
Key Responsibilities:
- Develop and execute product line strategies, priorities, and category plans to ensure innovation, relevance, and competitiveness.
- Create roadmaps to achieve strategic plans, emphasizing new product development, product positioning, and go-to-market strategies.
- Define and align product segmentation with brand positioning and strategy.
- Develop business proformas for new products, programs, and promotions.
- Establish strong relationships with cross-functional teams and facilitate product line reviews to evaluate ongoing performance.
- Manage product categories to expand market share, increase sales opportunities, and drive profitability.
- Establish product lifecycle metrics and plans for modifications to maintain desired performance levels.
- Collaborate with marketing and sales to create effective plans and drive awareness of our brands.
- Develop and cultivate relationships with key stakeholders to influence decisions and achieve desired outcomes.
About Convivial Brands:
Convivial Brands is the umbrella company for our 4 brands - Design Design, Verdant Graphics, The High Five GR, and Tableau. Our mission is to create opportunities, products, and a culture that strives to make life better. We operate within our Core Values of being trustworthy, pursuing excellence, and exemplifying a team-first mindset.
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