Director of Brand Marketing
7 days ago
Tarte Cosmetics is seeking a highly skilled and experienced Director of Brand Marketing to join our team. As a key member of our marketing department, you will be responsible for developing and executing effective 360° marketing plans for new product launches and existing core heroes within our product portfolio.
Key Responsibilities:- Collaborate with cross-functional teams to drive the ideation and execution of 360° marketing plans for new launches.
- Develop and refine brand and product messaging, ensuring key messaging is consistent across all customer touchpoints.
- Lead the creation of product concepts, marketing copy, claims, and education materials.
- Work closely with development teams to craft product messaging and concepts for new product launches.
- Write, review, and edit copy for cross-functional needs, including PR, QVC, retailers, and digital marketing.
- Develop clear and thoughtful creative briefs for content teams to create best-in-class assets.
- Analyze sales data, industry trends, product reviews, and competitive research to identify actionable insights.
- Manage and develop team members, delegating assignments and supporting career growth.
- Bachelor's degree in Marketing or related field.
- Minimum 10+ years of relevant marketing experience in the beauty industry.
- Exceptional analytical and creative skills.
- Excellent written and verbal communication skills.
- Strong interpersonal skills and ability to work collaboratively across all departments.
- Works independently and takes initiative to problem-solve in a fast-paced environment.
- Flexible and adaptable to change.
- Competitive salary range: $120,000-175,000.
- Medical, dental, vision, 401k plan, and access to health and wellness programs.
- Paid vacation, holidays, summer Fridays, birthdays off, volunteer time, and more.
- Hybrid work policy.
- Gratis employee discount on Tarte products.
- Friendly, fun, creative, and collaborative work environment.
Tarte Cosmetics is an equal opportunity employer.
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