Marketing Director

2 weeks ago


New York, New York, United States SoulCycle Full time
Job Description

SoulCycle is a leading fitness and wellness brand seeking a talented Marketing Director to drive customer acquisition, retention, and brand relevance. As a key member of the marketing team, you will be responsible for developing and executing strategic marketing initiatives that maintain the brand's position as a cultural mainstay in the fitness and wellness space.

Key Responsibilities
  • Develop and execute marketing strategies to drive customer acquisition, retention, and brand relevance.
  • Lead cross-functional teams to create and implement marketing campaigns that align with business goals.
  • Manage and optimize marketing budgets to ensure maximum ROI.
  • Collaborate with the creative team to develop engaging content that resonates with the target audience.
  • Stay up-to-date with industry trends and best practices to ensure the brand remains competitive.
Requirements
  • 10+ years of experience in marketing leadership, preferably in the consumer products and hospitality/retail industries.
  • Proven track record of success in developing and executing marketing strategies that drive business growth.
  • Strong leadership and team management skills, with the ability to motivate and inspire team members.
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with stakeholders.
  • Ability to think creatively and develop innovative marketing solutions.
What We Offer
  • A competitive salary range of $155,000 - $175,000.
  • A comprehensive benefits package, including health insurance, retirement plan, and paid time off.
  • The opportunity to work with a dynamic and innovative brand that is shaping the fitness and wellness industry.

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