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Marketing Communications Specialist

1 month ago

Durham, North Carolina, United States RTI International Full time
Job Title: Marketing Communications Specialist

RTI International is seeking a Marketing Communications Specialist to join our team. As a Marketing Communications Specialist, you will be responsible for developing and implementing diverse marketing communications projects that build brand, generate demand, demonstrate thought leadership, and/or help achieve organizational growth objectives.

Key Responsibilities:
  • Develop an integrated strategic marketing plan that supports strategic growth objectives
  • Collaborate with cross-functional teams to launch campaigns to grow the business
  • Produce and execute multichannel marketing campaigns that may include digital asset creation and management, collateral creation, channel communications, social media engagement, hosted virtual and in-person events, email marketing, etc.
  • Write and develop content that effectively communicates our value to influencers, policymakers, new and current clients, and other stakeholders
  • Use key performance indicators and other campaign parameters to report success metrics, optimize approaches, and evaluate effectiveness of marketing tactics
  • Direct third-party and internal vendors on the creation of marketing collateral including design and content creation
Requirements:
  • Bachelor's Degree in a marketing, communications, business, social science, health, or related field, with 1 year of relevant experience
  • 3-5 years of relevant experience preferred
  • Resourceful with the ability to quickly grasp new concepts and ideas with a strong marketing and business acumen
  • Strong interpersonal skills with the ability to coordinate with different stakeholders across a diverse organization
  • Demonstrated writing experience translating complex scientific or research information into stories and messages that resonate with non-scientists
  • Strong project management skills
  • Self-starter who can think creatively and work independently in a fast-paced, shifting environment
  • Willingness to learn new marketing technology platforms
  • Excellent communication skills, both written and verbal
  • Copywriting or content marketing writing experience highly preferred
  • Strong editing and proofreading skills
  • Detail oriented with the ability to multi-task, meet timelines and maintain a very-high level of quality
  • Good eye for design
  • Demonstrated proficiency working with Google Analytics and Microsoft Office
  • Experience working with Salesforce, Pardot (or similar Marketing Automation Platform), or account-based marketing platforms preferred

RTI International is an equal opportunity employer and welcomes applications from diverse candidates. We offer a competitive salary range of $64,000 - $80,000 and a comprehensive benefits package.