Director of Sales and Revenue Growth

2 months ago

Allentown, Pennsylvania, United States Hilton Garden Inn Allentown Bethlehem Airport Full time
About the Job

The Director of Sales and Revenue Growth is a strategic and dynamic leadership role responsible for overseeing and driving the sales initiatives of the Hilton Garden Inn Allentown Bethlehem Airport. The ideal candidate will possess exceptional leadership, communication, and interpersonal skills, as well as a proven track record of achieving revenue targets and fostering strong client relationships within the hospitality industry.

Key Responsibilities
  • Sales Strategy Development:
    • Develop and implement comprehensive sales strategies to maximize revenue across all market segments.
    • Collaborate with the executive team to align sales goals with the hotel's overall business objectives.
    • Identify new revenue-generating opportunities and market trends to enhance the hotel's competitive position.
  • Team Leadership and Management:
    • Lead, mentor, and inspire the sales team, fostering a culture of excellence and accountability.
    • Set clear performance expectations and goals for the sales team, providing regular feedback and coaching.
    • Promote teamwork and cross-functional collaboration between sales, marketing, and other departments.
  • Business Development:
    • Cultivate and maintain relationships with key corporate accounts, travel agencies, event planners, and local businesses.
    • Identify potential clients and proactively seek out new business opportunities to expand the hotel's customer base.
    • Negotiate and finalize contracts and agreements with clients to ensure profitable business relationships.
  • Revenue Generation:
    • Develop and manage sales budgets, forecasting revenue and setting achievable sales targets.
    • Monitor and analyze sales performance data to identify trends, opportunities, and areas for improvement.
    • Implement pricing strategies and promotions to drive revenue growth while maintaining profitability.
  • Marketing and Promotions:
    • Collaborate with the marketing team to develop and execute marketing initiatives that align with the sales strategy.
    • Participate in the creation of promotional materials, advertising campaigns, and online presence to attract potential clients.
  • Market Analysis:
    • Conduct regular competitive market analysis to identify strengths, weaknesses, opportunities, and threats.
    • Stay informed about industry trends, economic factors, and changes in customer preferences to adapt the sales strategy accordingly.
  • Reporting and Communication:
    • Provide regular updates to the executive team on sales performance, market trends, and relevant industry insights.
    • Prepare comprehensive sales reports, presentations, and recommendations to support strategic decision-making.
Qualifications
  • Bachelor's degree in Business Administration, Hospitality Management, or a related field. Master's degree preferred but not required.
  • Minimum of 5 years of progressive sales experience in the hospitality industry, with at least 2 years in a leadership role.
  • Proven track record of achieving and exceeding sales targets and revenue goals.
  • Strong understanding of hotel operations, market segmentation, and revenue management.
  • Excellent interpersonal and negotiation skills, with the ability to build and maintain client relationships.
  • Exceptional leadership skills, including the ability to motivate and manage a sales team effectively.
  • Proficiency in using sales and customer relationship management (CRM) software.
  • Excellent written and verbal communication skills.
  • Flexibility to work irregular hours and travel as needed.

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