VP, Account Leadership

3 days ago

Detroit, Michigan, United States RAPP Full time
About RAPP

RAPP is a world-leading precision marketing agency that activates growth with precision and empathy at scale. We leverage data, creativity, technology, and empathy to foster client growth and champion individuality in our marketing solutions.

About the Role

We are seeking a highly experienced VP, Account Leadership to join our award-winning Account Leadership team. As a trusted advisor and collaborative partner, you will engage with General Motors' senior managerial and marketing/category directorial levels, managing multi-disciplinary projects across various sectors.

Key Responsibilities
  • Gain a deep understanding of General Motors' business dynamics, strategies, and industry drivers across various channels.
  • Serve as a liaison between multiple internal and external stakeholders to ensure seamless integration throughout the business.
  • Exhibit accountability for agency performance and effectively manage financial and commercial aspects of the business.
  • Navigate both the Agency and client matrices adeptly.
  • Manage complex, multi-channel campaigns across different stages of the funnel and customer journey.
  • Manage the intricacies of initiatives or campaigns within the broader business context.
  • Facilitate the development of project briefs in collaboration with strategic planners and analysts.
  • Manage client expectations, objectives, timelines, and budgets effectively.
  • Provide guidance to team members in evaluating ideas and directions.
  • Shepherd ideas from development to presentation to execution, both for oneself and others.
  • Lead an integrated agency model to ensure alignment and collaborative work towards shared goals among agency teams.
  • Steer internal and partner teams to deliver integrated solutions from strategy and concept to execution, while representing client interests adequately.
  • Foster growth, inspiration, and career development plans for direct reports and junior staff.
Requirements
  • 10+ years of account management experience, particularly with a focus on digital and CRM.
  • Strong mid to senior-level client experience, with the ability to navigate complex client organizations effectively.
  • A proven track record of exceptional business leadership skills.
  • Comfort with ambiguity, both in client interactions and internal processes, is crucial.
  • Must exhibit strong teamwork skills, maintaining a friendly and cooperative demeanor.
  • Should demonstrate adeptness in managing various personalities, both within the team and when interacting with clients.
  • Experience in communications planning is essential, with a capability to articulate strategic recommendations effectively, including successful client engagements.
  • Proven ability to autonomously manage multiple priorities in a fast-paced, deadline-driven setting.
  • Effective and proactive collaboration within a geographically dispersed team environment is a must.
  • Demonstrated leadership abilities to identify and nurture junior talent effectively.
  • Automotive experience preferred, ideally with exposure to Tier 1 program activation and support.
  • A concentration in Fixed Ops/Retention Marketing is a plus.
About RAPP's Hybrid Work Model

RAPP's current hybrid model is designed to enable in-person connections and collaboration that is core to our culture, while also supporting flexibility for all employees. As such, we have the option to work from home two days per week, if we'd like.

Benefits

RAPP provides a competitive salary and comprehensive benefits plan. Benefits for this role include health/vision/dental insurance, 401(k), stock options, Healthcare & Dependent Flexible Spending Accounts, vacation, sick, and personal days and positive activism days, paid parental leave and disability benefits.

A reasonable estimate of the salary for this role, at the time of posting, is $150,000 - $180,000. This range is specific to Detroit and multiple factors are considered in making compensation decisions including, but not limited to: skill set, experience and training, certifications; etc. This is an exempt position. If your requirements fall outside of this range, you are still welcome to apply.

As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.

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