Business Strategy Manager

4 weeks ago


Austin, Texas, United States Branch Metrics Full time
About the Role

At Branch, we're on a mission to revolutionize how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. Our team consists of smart, humble, and collaborative people who value ownership over all. Everything we do is centered around creating a great product, team, and company that lives and breathes our motto: Build Together, Grow Together, Win Together.

Key Responsibilities
  • Analyze data to glean new insights into a customer's business impact by leveraging Branch.
  • Create quantitative models and projections that the entire team can use.
  • Propose strategic initiatives (based on data) to help Branch grow.
  • Present Branch best practices and recommendations to customers across all business verticals.
  • Consult teammates on strategic use cases for prospective new customers.
  • Write blog posts and host webinars as a thought leader for Mobile Growth topics.
Requirements
  • Bachelor's degree preferred; preferably with studies in STEM subjects, economics, finance or business.
  • At least 3+ years of experience in analytical roles, preferably in finance or consulting.
  • At least a year in a strategically consultative or influential role, creating and delivering informative and persuasive presentations to senior stakeholders (could be in-house).
  • Experience researching, formulating hypotheses, performing data-driven analysis and packaging conclusions.
  • Conceptual understanding of quantitative modeling, forecasting and statistics (linear regression, significance testing, etc.). Experience with quantitative large dataset querying and munging.
  • Ability to create informative and compelling data visualizations to illustrate.
  • Comfort building decks, creating overarching storylines along with compelling individual slides. Practical experience building both vertical and horizontal logic in presentations.
Nice to Haves
  • An MBA or equivalent experience in management consulting/investment banking.
  • Understanding of the Branch SDK and mobile linking technology.
  • Skilled with data visualization tools, understanding how to make compelling points graphically.
  • Alternative: experience at a growth stage Internet/Software company.
  • Alternative: vertical-specific B2C industry experience, either via consulting or covering as an analyst (could be retail, telecomm, media, finance, etc.).


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