Director of Digital Transformation, Marketing and Campaign Excellence

4 days ago


Charlotte, North Carolina, United States Brightspeed Full time
About the Role

We are seeking a highly skilled and experienced Director of Digital Transformation, Marketing and Campaign Excellence to join our team at Brightspeed. In this role, you will be responsible for leading our marketing technology strategy, managing CRM systems, and overseeing the operational execution of marketing campaigns.

Key Responsibilities
  • Marketing Technology Strategy: Develop and implement a comprehensive marketing technology strategy aligned with business goals and marketing objectives.
  • CRM Systems Management: Oversee the implementation, integration, and maintenance of CRM systems (e.g., Salesforce Marketing Cloud) to enhance customer data management, segmentation, and personalization.
  • Operational Campaign Execution and Optimization: Lead the operational execution of marketing campaigns, ensuring seamless delivery across multiple channels (email, SMS, paid media, etc.) and recommendations on how campaigns can be optimized to achieve business objectives.
  • Analytics and Insights: Utilize data-driven insights to optimize campaign performance, customer journeys, and ROI.
  • Collaboration: Partner closely with cross-functional teams including marketing, IT, sales, and customer service to align strategies and achieve cohesive customer experiences.
Qualifications
  • Education: Bachelor's degree in Marketing, Business Administration, Information Technology, or related field required.
  • Experience: 8+ years of experience in marketing technology, CRM systems management, and operational campaign execution within the telecommunications or related industry.
  • Leadership Skills: 5+ years of current experience managing large teams, projects, and building structure and processes. Proven track record of driving strategic initiatives, and achieving measurable results in a fast-paced environment.
  • Technical Proficiency: Expertise in Marketing automation platforms, customer data platforms, CRM systems, and familiarity with marketing analytics tools.
  • Strategic Thinker: Strong analytical skills with the ability to translate data into actionable insights and strategic recommendations.
  • Communication: Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.
About Us

Brightspeed is reimagining how people live, work, play, and connect by providing fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South.

We offer competitive compensation and comprehensive benefits, including medical, dental, vision, and life insurance; an employee assistance program; a 401K plan with company match, and a host of voluntary benefits.

We prioritize diversity, equity, and inclusion, believing that when we bring our authentic selves to work, everyone is better as a result.

Estimated Salary: $120,000 - $180,000 per year.



  • Charlotte, North Carolina, United States U S National Whitewater Center Full time

    We are seeking an experienced Digital Marketing Lead to join our team at the U S National Whitewater Center. As a Digital Marketing Lead, you will be responsible for developing and executing digital marketing campaigns that drive engagement and conversion.About the Role:This is a full-time position that requires a strong understanding of digital marketing...


  • Charlotte, North Carolina, United States Links Car Wash Full time

    As a Digital Marketing Associate, you will assist with the creation and execution of seasonal marketing campaigns. You will coordinate campaign timelines, assets, and deliverables, track and analyze campaign performance to identify improvements, and support post-campaign reporting and insights for future campaigns. This is a dynamic role for someone who is...


  • Charlotte, North Carolina, United States Software Technology Inc. Full time

    Job Title: Director of Sales Growth and Digital TransformationLocation: Charlotte, NC or Dallas, TXEstimated Annual Salary: $175,000 - $225,000Company Overview: Software Technology Inc. is a leading provider of technology solutions to the financial services industry.About the Role: We are seeking an experienced Sales Senior Director to lead our sales efforts...


  • Charlotte, North Carolina, United States Do You Convert Full time

    Job Description: Do You Convert is seeking an experienced digital marketer to help manage search engine marketing, Facebook/Instagram, email marketing, and other marketing activities for home builders and developers across North America.Responsibilities:Manage the creation of campaigns based on stated goals of clientMaintain accuracy of price points,...


  • Charlotte, North Carolina, United States Townsquare Interactive Full time

    Opportunity OverviewTownsquare Interactive is a dynamic digital marketing solutions provider seeking a highly motivated Customer Success Lead to drive new customers through the initial deployment of their marketing campaigns post-sale.This role sits between sales, production, and service departments, responsible for delivering exceptional customer...


  • Charlotte, North Carolina, United States Marand Builders Inc Full time

    About Marand Builders Inc:    Established in 1999 by Francisco Alvarado, Marand Builders Inc is a leading provider of construction services specializing in healthcare, financial services, commercial/administrative, and light-industrial industries. With 7 regional offices across the US, our team of highly talented professionals has allowed us to become a...


  • Charlotte, North Carolina, United States Townsquare Interactive Full time

    About the Opportunity:Townsquare Interactive seeks a highly motivated and results-driven Digital Marketing Specialist to join our team. This role will play a critical part in driving new customers through the initial deployment of their marketing campaigns post-sale. The ideal candidate will possess excellent communication and follow-up skills, with a strong...


  • Charlotte, North Carolina, United States Endava Full time

    Job OverviewWe are seeking a highly skilled Digital Transformation Architect to join our team at Endava. As a key member of our architecture team, you will be responsible for designing and implementing innovative technological solutions that drive business growth and transformation.With a strong background in software design and development, you will work...


  • Charlotte, North Carolina, United States Vertex Service Partners LLC Full time

    Marketing Director Job DescriptionAbout Us:Vertex Service Partners LLC is a rapidly growing residential home services company with a strong presence in the US market. We're seeking an experienced Regional Head of Marketing to lead our client acquisition, retention, and marketing efforts across one of our regions.The Opportunity:This is a unique chance for a...


  • Charlotte, North Carolina, United States Spectrum Reach Full time

    Job TitleWe are seeking a highly skilled Digital Marketing Operations Lead to join our team at Spectrum Reach. As a key member of our marketing operations team, you will be responsible for designing and implementing multichannel marketing campaigns across all marketing technology channels.


  • Charlotte, North Carolina, United States ARI Full time

    At ARI, we specialize in developing innovative marketing campaigns that drive revenue growth and expand our reach in the industry. We are seeking a dynamic and creative professional to join our team as a Junior Communications Manager. This entry-level role offers a unique blend of hands-on experience and classroom training from our nationally recognized...


  • Charlotte, North Carolina, United States CPI Security Full time

    We are seeking a talented Digital Marketing Strategist to join our team at CPI Security, a leading provider of security and automation solutions.**About Us:**CPI Security is a leader in the security and automation industry, with over 750 employees and a reputation for excellence. We were founded in 1991 on a passion for helping and protecting others, and we...


  • Charlotte, North Carolina, United States RSM US LLP Full time

    RSM US LLP, a leading provider of professional services to the middle market globally, is seeking an experienced Technology Transformation Director to join our Risk Consulting practice. This role will focus on delivering technology solutions and AI automations for clients in the global banking industry, with a emphasis on Internal Audit.The successful...


  • Charlotte, North Carolina, United States A-Line Staffing Solutions Full time

    A-Line Staffing Solutions is hiring a highly skilled Data Marketing Campaign Coordinator to drive the success of our marketing initiatives.This role involves developing and implementing data-driven strategies to optimize campaign performance, ensuring timely delivery and accuracy of results.You will work closely with cross-functional teams to identify areas...


  • Charlotte, North Carolina, United States Call Dad AC and Heating Full time

    About the RoleCall Dad AC and Heating is seeking a skilled Director of Growth Marketing and Strategy to drive marketing vision, strategy, and execution. The ideal candidate will have a strong background in marketing, preferably in the HVAC or home services industry.Key Responsibilities:Develop and implement a comprehensive marketing strategy aligned with...


  • Charlotte, North Carolina, United States Sumitomo Mitsui Banking Corp Full time

    We are a forward-thinking bank that prioritizes innovation and customer satisfaction. As a leading financial institution, we offer a competitive salary range of $119,000 to $160,000 annually.Our MissionWe aim to deliver exceptional banking services that truly serve our customers' best interests. Our team is committed to building a completely new, 100%...


  • Charlotte, North Carolina, United States RKW Residential Full time

    Marketing ManagerThis is an exciting opportunity to join RKW Residential as a Strategic Marketing Director, responsible for developing and executing innovative marketing strategies that drive qualified traffic and support occupancy goals across our portfolio of apartment communities. About the Role:We are seeking a creative thinker with a strong...


  • Charlotte, North Carolina, United States Blackstone Shooting Sports Full time

    We are seeking a dynamic and experienced Marketing Operations Director to lead Blackstone's marketing efforts, driving strategic revenue growth and brand excellence.Company OverviewBlackstone Shooting Sports is a premier destination for novices and enthusiasts alike - offering both an exceptional e-commerce store and a brick-and-mortar location in...


  • Charlotte, North Carolina, United States Prenetics Full time

    About Europa Sports">Europa Sports, a leader in the distribution of sports nutrition and wellness products, has been acquired by Prenetics (NASDAQ: PRE). This strategic move enables us to leverage Prenetics' global reach and expertise in logistics and 3PL. As a result, we are seeking an experienced Chief Operating Officer (COO) to lead operational...


  • Charlotte, North Carolina, United States Townsquare Ignite Full time

    About Townsquare IgniteTownsquare Ignite is a leading provider of digital marketing solutions, helping businesses reach their ideal customers through programmatic advertising, search engine marketing, and more.Salary: $60,000 - $80,000 per yearThe Paid Search Manager OpportunityWe are seeking a highly skilled Paid Search Manager to join our team. As a Paid...