Digital Marketing Strategist
3 days ago
Job Description: Do You Convert is seeking an experienced digital marketer to help manage search engine marketing, Facebook/Instagram, email marketing, and other marketing activities for home builders and developers across North America.
Responsibilities:
- Manage the creation of campaigns based on stated goals of client
- Maintain accuracy of price points, community status, and any listed features
- Track, report, and analyze website analytics on all social campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
- Optimize copy and images for all social campaigns to maximize ad spend ROI
- Coordinate with individual builder partner requests and goals
Requirements:
- Home builder experience required
- 3+ years of proven digital marketing experience and success driving traffic that converts
- 2+ years of previous experience with both paid search and social advertising
- Experience with Google Analytics - experience with Google Data Studio a plus
- Strong analytical, technical, and written communication skills
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