Customer Sales Lead

1 week ago


Grand Rapids, Michigan, United States Campbell Soup Company Full time
About the Role

We are seeking a highly skilled Customer Sales Lead to join our team at Campbell Soup Company. As a key member of our sales team, you will be responsible for leading the development and implementation of joint business plans for our snack business, including Goldfish, Snyder's of Hanover, Cape Cod, and other iconic brands.

Key Responsibilities
  • Lead the joint business planning process and annual strategic plan with assigned customers.
  • Utilize the E4 system to create optimal customer plans and drive portfolio growth.
  • Manage supplier relationships and negotiate trade funding in accordance with company standards.
  • Develop and implement trade promotion strategies and tactical plans with customers.
  • Work closely with field execution and DSD network to drive operational excellence at store level.
  • Conduct post-event analysis to evaluate promotional volume, consumption, profit, and spending results versus plan.
  • Monitor and manage deduction balances and conduct post-audits.
  • Leverage shelf solutions to drive retail availability and additional product placements in store.
  • Conduct category business reviews and leverage loyalty and syndicated data to discuss consumer trends and key business drivers.
Requirements
  • Minimum education: Bachelor's degree.
  • Years of relevant experience: 3-5 years in the CPG industry.
  • Strong written and verbal communication skills.
  • Excellent problem-solving skills and analytical thinking.
  • Ability to negotiate and influence at high levels.
  • Category and brand knowledge preferred.
  • P&L management experience preferred.
About Campbell Soup Company

Campbell Soup Company is a leading manufacturer of food and beverage products. We are committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.


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