Digital Advertising Solutions Manager
4 weeks ago
We are seeking a highly skilled Digital Advertising Solutions Manager to join our team at J.D. Power. This is a unique opportunity to leverage your expertise in digital marketing and automotive industry knowledge to drive business growth and improve customer experiences.
About the RoleThis role will oversee and lead the digital advertising dealer solutions program for an OEM client. The ideal candidate will have 5-7 years of experience working directly at or with an OEM client, with a strong background in media and marketing strategies.
Responsibilities- Lead the overall digital advertising dealer program to execute and achieve stated business objectives, ensuring success with the OEM and their dealers.
- Assess client needs and determine best solutions to exceed their expectations.
- Work with a team of digital solution managers and provide direction to cross-functional teams, including providers, dealer support, and product and technology teams.
- Develop and deliver presentations for clients regarding program status and results.
- Manage relationships with valued partners and tangential partners supporting the digital advertising efforts for the OEM, including OEM agencies of record.
- Audit retailer advertising spend and approve monthly reimbursement files in conjunction with compliance agency.
- Provide clients with monthly suggestions for increased media efficiency.
- Support departmental goals and other operational activities in partnership with leadership.
- Perform regular One-on-ones with vendor partners and facilitate team meetings.
- Actively participate in organizational goal setting and establishment of organizational objectives for the digital advertising and SmartDigital solutions team.
- Ideal candidate will have 5-7 years' experience working directly at or with an OEM client and 5+ years working in the automotive industry.
- Media experience preferred but not required.
- Proven experience in areas such as automotive digital marketing, websites, digital advertising, leads, CRM, marketing analytics, ROI, etc.
- Understanding and/or experience working with dealers or dealer groups on digital marketing programs, consulting, or executing campaigns.
- Engaging personality with the ability to connect with diverse range of people.
- Self-starter with ability to manage multiple projects.
The estimated salary for this position is between $85,000 and $110,000 per year, depending on experience and qualifications.
BenefitsJ.D. Power offers a comprehensive benefits package, including medical, dental, and vision insurance, 401(k) matching, paid time off, and more.
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