VP, Director, Engagement Strategy Lead
2 weeks ago
The Director, Engagement Strategy, VP is a seasoned professional with a proven track record of delivering successful engagement strategy projects. They possess a deep understanding of engagement strategy deliverables and can effectively direct the process on accounts, as well as new business pitches. This individual excels at collaborating with internal team members, including brand planning, account, media, analytics, creative, and project management, as well as presenting to clients. They are a leader within the department and a rising leader within the agency, consistently influencing others to do the right thing for the brand, department, and agency.
Key Responsibilities- Workshop facilitation: Creates and facilitates proprietary workshops based on clients' business needs, often involving cross-functional teams.
- Engagement deliverables: Develops full engagement deliverables or delegates work to junior engagement strategists.
- Talent development: Manages junior engagement strategists, participates in agency initiatives, and develops or leads projects for the department.
- Project oversight: Leads projects on accounts, collaborating with senior account people on engagement resource allocation.
- Tactical planning: Leads tactical planning process for accounts, managing outputs and client presentations.
- 9+ years of experience in healthcare marketing.
- Strong written and verbal communication skills, including presenting in high-pressure situations.
- Excellent Microsoft Office skills, including PowerPoint deck creation and collaboration.
- Fluency with brainstorming software such as Stormz, Miro, and/or Mural.
- Ability to independently run workshops in Zoom, Stormz, Miro, and/or other online collaboration platforms.
- Influence others across agencies through tact and relationship building.
- Balance shifting responsibilities while managing and reviewing work by junior staff.
$160,000 to $230,000 annually.
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