Marketing Brand Manager

4 days ago


Ocean City, Maryland, United States Blue Water Hospitality Group, LLC Full time

Job Summary:

We are seeking a skilled Marketing Brand Manager to join our team at Blue Water Hospitality Group, LLC. The successful candidate will be responsible for developing and implementing marketing strategies to elevate the company's portfolio of properties.

About Us:

Blue Water Hospitality Group, LLC is a leading provider of hospitality services, with a focus on creating exceptional guest experiences. Our team is dedicated to delivering high-quality results and building meaningful relationships with our guests and partners.

Key Responsibilities:

  • Develop and implement digital marketing strategies to drive revenue and engagement
  • Create and maintain each property's image and concepts through effective branding and marketing campaigns
  • Design and lead online and offline marketing projects and advertising strategies, including email campaigns and website updates
  • Analyze and measure marketing project effectiveness to determine return on investment
  • Collaborate with other departments to create marketing materials and turn leads into opportunities
  • Oversee social media accounts and ensure brand consistency and awareness

Requirements:

  • Bachelor's degree in Marketing or related field (or significant work experience)
  • Proven experience in marketing and branding, with a focus on hospitality industry
  • Strong understanding of digital marketing best practices, Google Analytics, and social media platforms
  • Excellent communication and project management skills
  • Able to work independently and collaboratively as part of a team

Salary Range:

$60,000 - $80,000 per year, depending on experience

Benefits:

  • Medical, dental, and vision insurance
  • 401(k) retirement plan
  • Property discount program
  • Opportunities for professional growth and development


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