Senior Marketing Lead
6 days ago
We are seeking a highly skilled Senior Marketing Manager to join our team at Tactiq, a leading software solutions provider in Richmond, Virginia.
The ideal candidate will have 5+ years of experience in B2B marketing, with a strong focus on copywriting and strategy development. As a key member of our marketing team, you will be responsible for creating compelling content that drives lead generation and supports sales efforts.
Your primary objectives will include:
- B2B Marketing Strategy: Develop and execute targeted marketing campaigns to engage potential clients, nurture leads, and support sales objectives.
- Content Strategy & Development: Lead the creation of high-quality content such as blogs, thought leadership articles, and product descriptions that establish Tactiq as a trusted industry authority.
- Campaign Management: Plan, manage, and execute integrated B2B marketing campaigns across digital and traditional platforms.
In addition, you will be responsible for:
- Project Management: Manage multiple projects simultaneously, ensuring timely delivery and alignment with business objectives.
- Brand Stewardship: Ensure consistency and professionalism in all external communications, representing the company's brand voice effectively.
To be successful in this role, you will need to possess:
- A bachelor's degree in Marketing, Communications, Business, or a related field.
- Exceptional copywriting and editing skills, with a portfolio demonstrating B2B content expertise.
- Strong project management skills and the ability to lead complex campaigns from concept to execution.
What We Offer:
- A competitive estimated salary of $85,000 - $110,000 per year, based on location and experience.
- A comprehensive benefits package, including health care plans, 401k plan, life insurance, paid time off, and more.
- Opportunities for professional growth and development, with training and development programs available.
Tactiq is an equal opportunity employer, committed to diversity and inclusivity. If you are a motivated and creative marketer looking for a new challenge, we encourage you to apply.
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