Marketing Operations Specialist
2 weeks ago
Position Summary:
The Part-Time Marketing Operations Specialist will assist the marketing and communications director in crafting and implementing promotional strategies, managing online presence, generating captivating content, and evaluating campaign effectiveness.
This position seeks a self-motivated individual with excellent communication abilities and a genuine interest in marketing.Primary Duties:
Support the development and execution of promotional initiatives, encompassing digital, social media, email, and conventional marketing.
Generate and schedule content for various social media channels (e.g., Facebook, Twitter, Instagram, LinkedIn).
Oversee the creation of marketing collateral such as brochures, flyers, and event displays.
Regularly update and maintain the company website with relevant content.
Monitor and analyze the success of social media initiatives.
Assist in organizing and publicizing events, both virtual and in-person.
Provide administrative support to the marketing team as required.
Qualifications:
A Bachelor's degree in Marketing, Communications, Business, or a related discipline (or currently pursuing one).
Demonstrated experience in a marketing capacity or internship.
Strong knowledge of digital marketing and social media platforms.
Exceptional written and verbal communication skills.
Proficiency in Microsoft Office Suite and familiarity with marketing tools (e.g., Adobe Creative Suite, Canva, Hootsuite).
Ability to work autonomously and collaboratively within a team.
Strong organizational capabilities and attention to detail.
Creative problem-solving and innovative thinking skills.
Preferred Qualifications:
Experience with Google Analytics and content management systems (e.g., WordPress).
Familiarity with email marketing platforms (e.g., Mailchimp).
Basic graphic design proficiency.
Work Schedule:
This is a part-time remote role, requiring approximately 20 hours per week.
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